Game Now Includes UFC Hall of Famer Tito Ortiz and 2018 UFC Hall of
Fame inductee Matt Serra, along with UFC / PRIDE legends Mirko Cro Cop
and Wanderlei Silva and fan favorite Kimbo Slice for All Players
REDWOOD CITY, Calif.--(BUSINESS WIRE)--
Electronic Arts Inc. (NASDAQ:EA) today provided the best reason yet to
step inside UFC's world-famous Octagon® with the launch of EA
SPORTS UFC 3 Icon Edition, headlined by UFC flyweight champion
Demetrious Johnson, whose record 11 successful title defenses are the
most in UFC history. In addition to delivering standout features like
the new G.O.A.T. Career mode and Real Player Motion Tech that
revolutionizes character movement, the Icon Edition adds legendary and
fan-requested fighters such as UFC Hall of Famer Tito Ortiz, former UFC
welterweight champion Matt Serra, former PRIDE FC middleweight champion
Wanderlei Silva, former PRIDE FC world open-weight grand prix champion
Mirko Cro Cop and fan favorite Kimbo Slice. Current EA SPORTS UFC 3 owners
will also receive all five of the new legendary athletes that were added
and more key gameplay updates for free in today's content release.
This press release features multimedia. View the full release here:
https://www.businesswire.com/news/home/20180703005056/en/
UFC Flyweight Champion Demetrious Johnson Headlines EA SPORTS UFC 3 Icon Edition (Graphic: Business Wire)
"This one is for all the hard working gamers out there. Games are a big
part of my life, so to be on a cover of an EA SPORTS game for the first
time ever, that's incredibly special," said UFC Flyweight Champion
Demetrious Johnson. "I worked hard to get here, and it's a great feeling
to be immortalized as an Icon."
The Icon Edition also includes one permanent champion fighter and move
in UFC Ultimate Team for players to choose from, including Demetrious
Johnson, former UFC lightweight champion Conor McGregor, former UFC
women's strawweight champion Joanna Jedrzejczyk, former two-time UFC
welterweight and former UFC middleweight champion Georges St-Pierre or
former UFC middleweight champion Anderson Silva, as well as additional
UFC Ultimate Team content.
EA SPORTS UFC 3 Icon Edition is available now through July 17 for
Xbox One and PlayStation®4 for $39.99. To learn more about EA
SPORTS UFC 3 visit https://www.ea.com/games/ufc/ufc-3.
EA Access members receive a 10 percent discount when they purchase a
digital version of EA SPORTS UFC 3 on Xbox Live.*
For more information about EA SPORTS games, including news, video,
blogs, forums and game apps, please visit https://www.ea.com/games/ufc/ufc-3
to connect, share and compete.
About Electronic Arts
Electronic Arts (NASDAQ: EA) is a global leader in digital interactive
entertainment. The Company develops and delivers games, content and
online services for Internet-connected consoles, mobile devices and
personal computers. EA has more than 300 million registered players
around the world.
In fiscal year 2018, EA posted GAAP net revenue of $5.2 billion.
Headquartered in Redwood City, California, EA is recognized for a
portfolio of critically acclaimed, high-quality brands such as The
Sims™, Madden NFL, EA SPORTS™ FIFA, Battlefield™, Need for Speed™,
Dragon Age™ and Plants vs. Zombies™. More information about EA is
available at www.ea.com/news.
EA SPORTS, Battlefield, The Sims, Need for Speed, Dragon Age, and Plants
vs. Zombies are trademarks of Electronic Arts Inc. John Madden, NFL,
NBA, UFC, NHL, and FIFA are the property of their respective owners and
used with permission.
Xbox and Xbox One are trademarks of the Microsoft group of companies.
"PlayStation" is a registered trademark of Sony Computer Entertainment
Inc.
About UFC®
UFC® is a premium global sports brand and the largest
Pay-Per-View event provider in the world. Celebrating its 25th Anniversary
in 2018, UFC boasts more than 284 million fans worldwide and has
produced over 400 events in 21 countries since its inception in 1993.
Acquired in 2016 by global sports, entertainment and fashion leader
Endeavor (formerly WME | IMG), together with strategic partners Silver
Lake Partners and KKR, UFC is headquartered in Las Vegas with a network
of employees around the world. UFC produces more than 40 live events
annually that consistently sell out some of the most prestigious arenas
around the globe, while programming is broadcast in over 165 countries
and territories to more than 1.1 billion TV households worldwide in 40
different languages. UFC FIGHT PASS®, a digital subscription
service, delivers exclusive live events, thousands of fights on-demand
and original content to fans around the world. For more information,
visit UFC.com
and follow UFC at Facebook.com/UFC,
Twitter, Snapchat and Instagram: @UFC.
*CONDITIONS, LIMITATIONS AND EXCLUSIONS APPLY. SEE EA.COM/EAACCESS/TERMS
AND EA.COM/EAACCESS
FOR DETAILS.
View source version on businesswire.com: https://www.businesswire.com/news/home/20180703005056/en/
Electronic Arts Inc.
Jino Talens, 650-628-9111
Sr PR Manager
jtalens@ea.com
or
Brad
Hilderbrand, 407-386-4246
PR Manager
bhilderbrand@ea.com
or
UFC
PR
Brian Smith, 702-956-6566
bsmith@ufc.com
Source: Electronic Arts Inc.
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