All New G.O.A.T. Career Mode, Combined with Real Player Motion Tech
Delivers the Most Realistic MMA Game Ever Created
Watch the Worldwide Launch Trailer Here
REDWOOD CITY, Calif.--(BUSINESS WIRE)--
Electronic Arts Inc. (NASDAQ: EA) today launched EA SPORTS UFC 3,
bringing the thrill of mixed martial arts back to consoles with new
gameplay features and animations, new social modes to challenge friends,
and a new G.O.A.T. Career mode that delivers excitement both inside and
outside of UFC's world-famous Octagon®. UPROXX calls EA
SPORTS UFC 3 "Intense fun," and Bleacher Reports states it "Plays
like a dream."
This press release features multimedia. View the full release here:
http://www.businesswire.com/news/home/20180202005064/en/
Step Back Into the Octagon With EA SPORTS UFC 3 (Graphic: Business Wire)
"EA SPORTS UFC 3 is the most realistic mixed martial arts game
ever made," UFC President Dana White said. "The new G.O.A.T. Career Mode
gives you the opportunity to go from contender to champion by promoting
your brand and performing inside the Octagon. This game has it all."
"We've completely reinvented our striking game with Real Player Motion
Tech, and we think fans are really going to love it," said EA SPORTS
UFC 3 Creative Director, Brian Hayes. "We've also incorporated a lot
of fan feedback in the new G.O.A.T. Career mode, and throughout the
whole game. It's great to be back after two years working on this
amazing game."
Real
Player Motion (RPM) Tech is a revolutionary new EA SPORTS
animation technology that sets a new bar for motion and responsiveness
in the best-looking - and now the best-feeling - EA SPORTS UFC
game ever. With over 5,000 new animations captured and rebuilt from the
ground up, players can now move, strike, and create seamless
combinations in-game with the world's best mixed martial arts athletes.
EA SPORTS UFC 3 also introduces the new G.O.A.T.
Career Mode where - for the first time - the choices made
throughout your career impact your path to greatness. Outside of fights,
players will make promotional choices to build hype, gain fans, earn
more cash through big contracts and capture the world's attention.
Building on the fan-favorite Knockout Mode introduced in EA SPORTS
UFC 2, EA SPORTS UFC 3 delivers a new suite of multiplayer
modes designed for fast, fun fights that are perfect for letting fists
fly when playing against friends, now with commentary
from the one and only Snoop Dogg. Those looking for a quick social
experience can jump into Stand & Bang mode, Submission Showdown mode,
and the all-new Tournament mode, which offers ultimate bragging rights
as players attempt to take on as many opponents as possible in
bracket-style elimination rounds with continuous damage and fatigue.
EA SPORTS UFC 3 is available now for Xbox One and PlayStation®4.
To learn more about EA SPORTS UFC 3 visit https://www.ea.com/games/ufc/ufc-3.
EA Access members receive a 10 percent discount when they purchase a
digital version of EA SPORTS UFC 3 on Xbox Live.*
For more information about EA SPORTS games, including news, video,
blogs, forums and game apps, please visit https://www.ea.com/games/ufc/ufc-3
to connect, share and compete.
About Electronic Arts
Electronic Arts (NASDAQ: EA) is a global leader in digital interactive
entertainment. The Company delivers games, content and online services
for Internet-connected consoles, personal computers, mobile phones and
tablets. EA has more than 300 million registered players around the
world.
In fiscal year 2017, EA posted GAAP net revenue of $4.8 billion.
Headquartered in Redwood City, California, EA is recognized for a
portfolio of critically acclaimed, high-quality blockbuster brands such
as The Sims™, Madden NFL, EA SPORTS™ FIFA, Battlefield™, Star Wars®
Battlefront, Need for Speed™, Dragon Age™ and Plants vs. Zombies™. More
information about EA is available at www.ea.com/news.
EA SPORTS, The Sims, Dragon Age, Plants vs. Zombies, Need for Speed and
Battlefield are trademarks of Electronic Arts Inc. and its subsidiaries.
John Madden, NFL, NHL, NBA, PGA TOUR, UFC, FIFA and Star Wars are the
property of their respective owners and used with permission.
Xbox and Xbox One are trademarks of the Microsoft group of companies.
"PlayStation" is a registered trademark of Sony Computer Entertainment
Inc.
About UFC®
UFC® is a premium global sports brand and the largest
Pay-Per-View event provider in the world. Celebrating its 25th
Anniversary in 2018, UFC boasts more than 278 million fans worldwide and
has produced over 400 events in 21 countries since its inception in
1993. Acquired in 2016 by global sports, entertainment and fashion
leader Endeavor (formerly WME | IMG), together with strategic partners
Silver Lake Partners and KKR, UFC is headquartered in Las Vegas with a
network of employees around the world. UFC produces more than 40 live
events annually that consistently sell out some of the most prestigious
arenas around the globe, while programming is broadcast in over 163
countries and territories to more than 1.1 billion TV households
worldwide in 35 different languages. UFC FIGHT PASS®, a
digital subscription service, delivers exclusive live events, thousands
of fights on-demand and original content to fans around the world. For
more information, visit UFC.com
and follow UFC at Facebook.com/UFC,
Twitter, Snapchat and Instagram: @UFC.
*CONDITIONS, LIMITATIONS AND EXCLUSIONS APPLY. SEE EA.COM/EAACCESS/TERMS
AND EA.COM/EAACCESS
FOR DETAILS.

View source version on businesswire.com: http://www.businesswire.com/news/home/20180202005064/en/
Electronic Arts Inc.
Jino Talens, 650-628-9111
Sr PR Manager
jtalens@ea.com
or
Brad
Hilderbrand, 407-386-4246
Senior Publicist
bhilderbrand@ea.com
or
UFC
PR
Brian Smith, 702-956-6566
bsmith@ufc.com
Source: Electronic Arts Inc.
News Provided by Acquire Media