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Press Release Details

EA SPORTS UFC 3 Celebrates Return of Conor McGregor With ‘Notorious Edition’

October 2, 2018

New Edition Features Exclusive Cover Art, Ultimate Team Points, Packs and More

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- Electronic Arts Inc. (NASDAQ: EA) today marked the anticipated return of former two-division UFC champion Conor McGregor at the upcoming UFC® 229: KHABIB vs. MCGREGOR with the launch of EA SPORTS™ UFC 3 Notorious Edition. The Notorious Edition is available for a limited time and features exclusive cover art, as well as bonus in-game content including 500 UFC Ultimate Team Points, five Notorious Ultimate Team Packs and the choice of one “Champion” fighter – McGregor, former two-time UFC welterweight and middleweight champion Georges St. Pierre, former UFC flyweight champion Demetrious Johnson, former UFC women’s strawweight champion Joanna Jędrzejczyk or former UFC middleweight champion Anderson Silva - all for $29.99 USD. Players looking for a reason to get into the game Bleacher Report calls a "can't miss" and UPROXX remarks is “truly outstanding” should act fast, as the Notorious Edition is only available through Monday, October 15.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20181002005632/en/

EA SPORTS UFC 3 Celebrates Return Of Conor McGregor With 'Notorious Edition' (Graphic: Business Wire ...

EA SPORTS UFC 3 Celebrates Return Of Conor McGregor With 'Notorious Edition' (Graphic: Business Wire)

In addition to the launch of the UFC 3 Notorious Edition, all current EA SPORTS UFC 3owners will also get access to new fighters, including a Hall of Fame version of former UFC bantamweight champion Ronda Rousey, as well as UFC athletes Sean O’Malley and Israel Adesanya. This new content update is available today to all EA SPORTSUFC 3 owners to download for free. Fans can also check out the EA SPORTS UFC 3 website right now to see the collective community results of the in-game matchup between UFC lightweight champion Khabib Nurmagomedov and McGregor, including which fighter has won more times, the breakdown of TKOs, submissions and decisions, and more. The official EA SPORTS UFC 3 fight simulation of UFC 229 will be released on Friday, October 5.

EA SPORTS UFC 3 delivered Real Player Motion (RPM) Tech, a revolutionary new EA SPORTS animation technology that sets a new bar for motion and responsiveness in the best-looking – and now the best-feeling – EA SPORTS UFC game ever. With over 5,000 new animations captured and rebuilt from the ground up, players can now move, strike, and create seamless combinations in-game with the world’s best mixed martial arts athletes.

The game also introduced the new G.O.A.T. Career Mode where – for the first time – the choices made throughout your career impact your path to greatness. Outside of fights, players will make promotional choices to build hype, gain fans, earn more cash through big contracts and capture the world's attention.

EA SPORTS UFC 3 Notorious Edition is available now through Monday, October 15 for Xbox One and PlayStation®4 for $29.99. To learn more about EA SPORTS UFC 3 visit https://www.ea.com/games/ufc/ufc-3.

EA Access members receive a 10 percent discount when they purchase a digital version of EA SPORTS UFC 3 on Xbox Live.*

For more information about EA SPORTS games, including news, video, blogs, forums and game apps, please visit https://www.ea.com/games/ufc/ufc-3 to connect, share and compete.

About Electronic Arts

Electronic Arts (NASDAQ: EA) is a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers. EA has more than 300 million registered players around the world.

In fiscal year 2018, EA posted GAAP net revenue of $5.2 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as The Sims™, Madden NFL, EA SPORTS™ FIFA, Battlefield™, Need for Speed™, Dragon Age™ and Plants vs. Zombies™. More information about EA is available at www.ea.com/news.

EA SPORTS, Battlefield, The Sims, Need for Speed, Dragon Age, and Plants vs. Zombies are trademarks of Electronic Arts Inc. John Madden, NFL, NBA, UFC, NHL, and FIFA are the property of their respective owners and used with permission.

Xbox and Xbox One are trademarks of the Microsoft group of companies. "PlayStation" is a registered trademark of Sony Computer Entertainment Inc.

About UFC ®

UFC® is a premium global sports brand and the largest Pay-Per-View event provider in the world. Celebrating its 25th Anniversary in 2018, UFC boasts more than 284 million fans worldwide and has produced over 440 events in 22 countries since its inception in 1993. Acquired in 2016 by global sports, entertainment and fashion leader Endeavor (formerly WME | IMG), together with strategic partners Silver Lake Partners and KKR, UFC is headquartered in Las Vegas with a network of employees around the world. UFC produces more than 40 live events annually that consistently sell out some of the most prestigious arenas around the globe, while programming is broadcast in over 160 countries and territories to 1.1 billion TV households worldwide in 40 different languages. UFC FIGHT PASS®, a digital subscription service, delivers exclusive live events, thousands of fights on-demand and original content to fans around the world. For more information, visit UFC.com and follow UFC at Facebook.com/UFC, Twitter, Snapchat and Instagram: @UFC.

*CONDITIONS, LIMITATIONS AND EXCLUSIONS APPLY. SEE EA.COM/EAACCESS/TERMS AND EA.COM/EAACCESS FOR DETAILS.

Electronic Arts Inc.
Jino Talens, 650-628-9111
Sr PR Manager
[email protected]
or
Brad Hilderbrand, 407-386-4246
PR Manager
[email protected]
or
UFC PR
Brian Smith, 702-956-6566
[email protected]

Source: Electronic Arts Inc.