FIFA 18 Launches September 2017 Fueled by the Motion Capture of
Ronaldo
Reigning FIFA Men's Best Player and Back-to-Back European Champion
Named Global Ambassador for the First Time in EA SPORTS FIFA Franchise
History
REDWOOD CITY, Calif.--(BUSINESS WIRE)--
Today, Electronic
Arts Inc. (NASDAQ:EA) announced Cristiano Ronaldo of Real
Madrid C.F. as the global cover star of EA SPORTS™ FIFA 18,
launching worldwide September 29, 2017 on PlayStation®4, Xbox One, PC,
Nintendo Switch™, PlayStation®3, and Xbox 360* systems.
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Cristiano Ronaldo Named Global Cover Star for EA SPORTS FIFA 18 (Photo: Business Wire)
See Ronaldo in the FIFA
18 Reveal Trailer.
To deliver innovation in FIFA 18, Cristiano Ronaldo's data was
recently recorded during a training session at a mobile EA Capture
studio in Madrid. Data capture of Ronaldo's acceleration, run cadence,
skills, and shooting technique were all recorded to bring veracity to
his likeness and personality in FIFA 18. His data also informed
important gameplay elements including fluidity, player responsiveness
and explosiveness. Fans can learn how Ronaldo fueled FIFA 18 by tuning
into EA
PLAY on June 10 at 12:00pm PT on EA.com.
"The world's best player has helped fuel the biggest leap forward on the
pitch that we've ever delivered," said Aaron McHardy, Senior Producer
for EA SPORTS FIFA. "We are extremely excited to partner with
Cristiano - working with him we learned a lot about his unique play
style and what makes him so special. His passion, energy and global
fanbase make him the perfect ambassador for FIFA 18."
"It is a real pleasure to be on the cover of FIFA 18," said
Cristiano Ronaldo. "It's a great feeling and I am grateful to have been
chosen."
A forward for both Real Madrid C.F. and the Portugal national team,
Ronaldo is frequently ranked the best player in the world and is widely
regarded as one of the greatest players of all time. Ronaldo was named
FIFA Men's Player of the Year in 2016, and recently scored his 100th
goal in European competition, the first player ever to do so. He is
Portugal's most-capped player, with 138 appearances for the national
team, as well as Portugal's all-time top goal-scorer. He has also won
the coveted Ballon d'OR and the Golden Boot, among a multitude of other
accolades.
Those who pre-order the Ronaldo Edition** of FIFA 18 on the
PlayStation 4, Xbox One or PC will receive three-day early access, up to
$60 worth of additional content**, including 20 jumbo premium gold packs
(1 per week for 20 consecutive weeks), eight special edition FIFA
Ultimate Team™ kits designed by artists on the FIFA 18 soundtrack
and a Cristiano Ronaldo loan player for five FUT matches.
FIFA 18 fans can get their hands on the full game before launch
day, with Ronaldo Edition and ICON Edition** owners getting three-day
early access, letting them start playing on Tuesday, September 26, while EA
Access and Origin
Access members can enjoy up to 10 hours of play time starting
Thursday, September 21 as part of the EA Access and Origin
Access Play First Trial.***
Fans eager to learn more about FIFA 18 won't have long to wait,
as new details about the game will be announced at EA
PLAY on June 10. Those in the Los Angeles area can also join us in
Hollywood to get their first hands-on with FIFA 18 at the EA
PLAY FanFest.
Join the EA SPORTS FIFA community at Facebook
and on Instagram.
Follow us on Twitter @easportsfifa and
use the hashtag #FIFA18.
FIFA 18 is developed by EA Vancouver and EA Romania and will be
available worldwide on September 29 for, PlayStation 4, Xbox One, PC,
Nintendo Switch, PlayStation 3 and Xbox 360 systems*.
EA
Access and Origin
Access members receive a 10 percent discount** when they purchase a
digital version of FIFA 18 on Xbox Live and Origin.
The EA SPORTS™ brand is one of the leading sports entertainment brands
in the world, with top-selling videogame franchises, award-winning
interactive technology, fan programs and cross-platform digital
experiences. The EA SPORTS studios create connected experiences that
ignite the emotion of sports through videogames, including Madden NFL
football, EA SPORTS™ FIFA, NHL® hockey, NBA LIVE basketball,
Rory McIlroy PGA TOUR® golf, SSX™ and EA SPORTS UFC®.
For more information about EA SPORTS games, including news, video,
blogs, forums and game apps, please visit www.easports.com
to connect, share and compete.
About Electronic Arts
Electronic Arts (NASDAQ:EA) is a global leader in digital interactive
entertainment. The Company delivers games, content and online services
for Internet-connected consoles, personal computers, mobile phones and
tablets. EA has more than 300 million registered players around the
world.
In fiscal year 2017, EA posted GAAP net revenue of $4.8 billion.
Headquartered in Redwood City, California, EA is recognized for a
portfolio of critically acclaimed, high-quality blockbuster brands such
as The Sims™, Madden NFL, EA SPORTS™ FIFA, Battlefield™, Need for
Speed™, Dragon Age™ and Plants vs. Zombies™. More information about EA
is available at www.ea.com/news.
Ultimate Team, EA SPORTS, Battlefield, The Sims, Need for Speed, Dragon
Age, and Plants vs. Zombies are trademarks of Electronic Arts Inc. John
Madden, NFL and FIFA are the property of their respective owners and
used with permission.
Xbox and Xbox 360 are trademarks of the Microsoft group of companies.
"PlayStation" is a registered trademark of Sony Computer Entertainment
Inc. Nintendo Switch is a trademark of Nintendo.
* Not all features available on all platforms. Release date subject to
change.
** Conditions and restrictions apply. See https://www.easports.com/fifa/fifa-18-game-and-offer-disclaimers
for details.
***CONDITIONS, LIMITATIONS AND EXCLUSIONS APPLY. SEE EA.COM/EAACCESS/TERMS AND ORIGIN.COM/STORE/ORIGIN-ACCESS/TERMS FOR
DETAILS.
View source version on businesswire.com: http://www.businesswire.com/news/home/20170605005427/en/
Electronic Arts Inc.
Jino Talens, 650-628-9111
PR Manager
jtalens@ea.com
or
Brad
Hilderbrand, 407-386-4246
Senior Publicist
bhilderbrand@ea.com
Source: Electronic Arts Inc.
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