Players Worldwide* Take to the Hardwood on Phones and Tablets
REDWOOD CITY, Calif.--(BUSINESS WIRE)--
Today Electronic
Arts Inc. (NASDAQ: EA) announced the launch of NBA
LIVE Mobile worldwide* on the App
Store and Google
Play, letting fans extend the basketball season beyond the NBA
Finals. NBA LIVE Mobile lets players build the ultimate squad for
5-on-5 action, and will connect fans to the league all year long.
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Players Worldwide* Take to the Hardwood on Phones and Tablets (Graphic: Business Wire)
NBA LIVE Mobile provides a variety of ways to play, including
Live Event drills or game scenarios, head-to-head matchups against fans
all over the world and single-player Season mode. As players participate
in matches they will earn coins and other rewards that will allow them
to further build up a team to beat.
The game also features intuitive onscreen controls that allow players to
express their skill through taps and swipes, creating an entertaining,
engaging and high-quality mobile basketball experience. With so many
ways to play, build a team and challenge the competition, NBA LIVE
Mobile is the perfect way to keep the basketball season going, all
year long.
NBA LIVE Mobile is free-to-download** and puts the franchise in
your hands. Build a deep bench of top talent that can crush the
competition, and enjoy live service content updates year-round. Elevate
your game by strategically building your team to outsmart the
competition and putting the perfect lineup on the court for any
situation.
The EA SPORTS™ brand is one of the leading sports entertainment brands
in the world, with top-selling videogame franchises, award-winning
interactive technology, fan programs and cross-platform digital
experiences. The EA SPORTS studios create connected experiences that
ignite the emotion of sports through videogames, including Madden NFL
football, EA SPORTS™ FIFA, NHL® hockey, NBA LIVE basketball,
Rory McIlroy PGA TOUR® golf, SSX™ and EA SPORTS UFC®.
For more information about EA SPORTS games, including news, video,
blogs, forums and game apps, please visit www.easports.com
to connect, share and compete.
*LAUNCH EXCLUDES CHINA, KOREA, HONG KONG, TAIWAN AND JAPAN.
**NETWORK FEES MAY APPLY. IN-APP PURCHASES AVAILABLE.
About Electronic Arts
Electronic Arts (NASDAQ: EA) is a global leader in digital interactive
entertainment. The Company delivers games, content and online services
for Internet-connected consoles, personal computers, mobile phones and
tablets. EA has more than 300 million registered players around the
world.
In fiscal year 2016, EA posted GAAP net revenue of $4.4 billion.
Headquartered in Redwood City, California, EA is recognized for a
portfolio of critically acclaimed, high-quality blockbuster brands such
as The Sims™, Madden NFL, EA SPORTS™ FIFA, Battlefield™, Dragon Age™ and
Plants vs. Zombies™. More information about EA is available at www.ea.com/news.
EA, EA SPORTS, The Sims, Battlefield, Dragon Age, Plants vs. Zombies and
SSX are trademarks of Electronic Arts Inc. and its subsidiaries. John
Madden, NFL, NHL, NBA, PGA TOUR, UFC and FIFA are the property of their
respective owners and used with permission.

View source version on businesswire.com: http://www.businesswire.com/news/home/20160706005986/en/
Electronic Arts Inc.
Tammy Levine, 650-628-7223
PR & Events,
Global Lead
tlevine@ea.com
or
Jino
Talens, 650-628-9111
PR Manager
jtalens@ea.com
or
Brad
Hilderbrand, 407-386-4246
Senior Publicist
bhilderbrand@ea.com
or
Danica
Stanczak, 650-628-3722
Publicist
dstanczak@ea.com
Source: Electronic Arts Inc.
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