Draft Champions Tournament to Crown New Madden NFL Live Challenge
Champion Super Bowl Week in San Francisco, Awards $50K
REDWOOD CITY, Calif.--(BUSINESS WIRE)--
Electronic
Arts Inc. (NASDAQ:EA), in partnership with Twitch
and the NFL, is inviting fans to participate in the EA SPORTS Madden
NFL Live Challenge* for their chance to prove their mastery over the
competition and potentially win big prizes. Starting today, anyone in
North America who participates in the new Draft Champions Ranked** mode
in Madden NFL 16 will be automatically entered for a chance to
compete in the next round in their effort to take home the title.
Everyone will have a chance to play, as a worldwide free trial of the
full game of Madden NFL 16, including Draft Champions Ranked,
will be available on Xbox One and PlayStation®4 on November 20 - 23.
This Smart News Release features multimedia. View the full release here:
http://www.businesswire.com/news/home/20151119005300/en/
Throughout November and December players are encouraged to climb the
Draft Champions Ranked leaderboards, and the top 64 players on Xbox One
and the top 64 on PS4 will be invited to compete in the next round.
Throughout January these competitors will continue to battle,
culminating in the top four heading to San Francisco Super Bowl week for
the finals, with the championship game taking place at the Madden Bowl
venue immediately before the NFL players' tournament. The tourney winner
will take home $20,000, and the remaining prize money will be split
among the other finalists.
"Madden NFL has a deep heritage and long tradition of competitive
play; local tournaments, dorm rooms, living room couches, you name it -
and our players have asked for an officially-sanctioned structure where
they can truly prove themselves," said Roy Harvey, GM of Madden NFL.
"There are some amazing competitors out there, so we want to give them a
chance to show their skills in an official tournament. We'll also be
streaming matches on Twitch so not only can everyone play, everyone can
engage and tune in."
Fans can also check out EA SPORTS Madden NFL Live, streaming on
Fridays on Twitch and NFL.com at 12pm ET and airing on NFL Network on
Saturdays at 12pm ET. Make sure to watch weekly for highlights and
analysis of the tournament, as well as tips to help players succeed in
the Madden NFL Live Challenge.
"Over the years, Madden NFL has amassed a huge following on
Twitch as live social video continues to grow in prominence among
gamers," said Nick Allen, Twitch's Project Manager for the Madden NFL
Live Challenge. "Being able to watch a major event like this from
different parts of the world, while cheering via chat for our
community's top players captures the changing face of sports
entertainment."
Draft Champions Ranked delivers the excitement of a fantasy draft to Madden
NFL 16 by allowing players to assemble a team of current NFL players
and all-time legends over a series of quick rounds, then take their
squad on the field against other drafted teams. Do you have the
personnel prowess and the on-field skills to take on all comers and
secure a spot in the championship rounds?
During the competition, EA SPORTS will also be hosting a special
invitational tournament featuring past Madden NFL champions to
fill out the other half of the finalist bracket. These elite players
will square off for a spot in the finals, with four of them joining the
other qualifiers in San Francisco for the grand finale. Will the
ultimate Madden NFL Live Challenge victor come from the old
guard? Or is there an unknown Madden NFL player out there poised
to win it all?
Players looking for inspiration and insider info can check out a special
event today at 4pm ET on Twitch (twitch.tv/easports), where four of the
best Madden NFL 16 players will compete against one another in
the new Draft Champions Ranked mode. Study the best to learn their
drafting and gameplay strategies, alongside tips on the best formations,
plays and tactics that will likely pay dividends when preparing for the Madden
NFL Live Challenge.
Madden NFL 16 is developed in Orlando, Florida by EA Tiburon and
is available now for Xbox One, the all-in-one games and entertainment
system from Microsoft, PlayStation®4 computer entertainment system, Xbox
360® games and entertainment system and PlayStation®3 entertainment
system. To learn more about Madden NFL 16, visit http://www.easports.com/madden-nfl.
All player participation has been facilitated by NFL Players Inc., the
licensing and marketing subsidiary of the NFL Players Association
(NFLPA).
EA SPORTS™ is one of the leading sports entertainment brands in the
world, with top-selling videogame franchises, award-winning interactive
technology, fan programs and cross-platform digital experiences. EA
SPORTS creates connected experiences that ignite the emotion of sports
through videogames, including Madden NFL football, EA SPORTS™
FIFA, NHL® hockey, NBA LIVE basketball, Rory
McIlroy PGA TOUR® golf, SSX™ and EA SPORTS UFC®.
For more information about EA SPORTS, including news, video, blogs,
forums and game apps, please visit www.easports.com
to connect, share and compete.
*Madden NFL Live Challenge is sponsored by Twitch. See https://www.easports.com/madden-nfl/news/2015/madden-challenge-rules
for complete rules.
**Internet Connection Required to Play
About Electronic Arts
Electronic Arts (NASDAQ:EA) is a global leader in digital interactive
entertainment. The Company delivers games, content and online services
for Internet-connected consoles, personal computers, mobile phones and
tablets. EA has more than 300 million registered players around the
world.
In fiscal year 2015, EA posted GAAP net revenue of $4.5 billion.
Headquartered in Redwood City, California, EA is recognized for a
portfolio of critically acclaimed, high-quality blockbuster brands such
as The Sims™, Madden NFL, EA SPORTS™ FIFA, Battlefield™, Dragon Age™ and
Plants vs. Zombies™. More information about EA is available at www.ea.com/news.
EA SPORTS, The Sims, Dragon Age, Plants vs. Zombies, SSX and Battlefield
are trademarks of Electronic Arts Inc. and its subsidiaries. John
Madden, NFL, FIFA, NHL, NBA, PGA TOUR and UFC are the property of their
respective owners and used with permission.
About EA SPORTS Madden NFL LIVE
A weekly digital series catering to the world of Madden NFL fans, EA
SPORTS Madden NFL LIVE airs weekly on NFL.com (desktop and
mobile web) and Twitch (twitch.tv/NFL) every Friday at 12:00pm ET.
Fans also can catch re-airs of the show on NFL Network every Saturday
at 12:00pm ET. Segments from EA Sports Madden NFL LIVE are
also available on demand on NFL.com, NFL Mobile and Twitch.
Produced by NFL Media, EA SPORTS Madden NFL LIVE is the premier
destination to get the latest news on all things related to the Madden
NFL franchise, including the latest in-game content for Madden
Ultimate Team™, tips and tricks for how to up your game, user plays of
the week, player ratings updates and more. Hosted by NFL Media's Adam
Rank, as well as former Pro Bowl running back and self-professed Madden
NFL fanatic Maurice
Jones-Drew, and Scott "Coltrane"
Cole, one of Twitch's most popular sports video game broadcasters, the
series also provides recaps of the previous week's NFL action through
the lens of Madden NFL 16, as well as previews of the biggest
games on the slate for the coming weekend.
Xbox and Xbox 360 are trademarks of the Microsoft group of companies.
"PlayStation" is a registered trademark of Sony Computer Entertainment
Inc.

View source version on businesswire.com: http://www.businesswire.com/news/home/20151119005300/en/
Electronic Arts
Brad Hilderbrand, 407-386-4246
Senior
Publicist
bhilderbrand@ea.com
Source: Electronic Arts
News Provided by Acquire Media