Barca Players Get Stunning 3D Digital Models And Camp Nou Featured In
EA SPORTS FIFA 14
REDWOOD CITY, Calif.--(BUSINESS WIRE)--
Electronic Arts Inc. (NASDAQ:EA) and F.C. Barcelona today announced they
have agreed to a three-year partnership that will make EA SPORTS™ the
Exclusive and Official Video Game Partner of one of the most popular and
storied soccer clubs in the world.
"Joining a world class soccer club like Barcelona as an Official Club
Partner is a fantastic opportunity for EA SPORTS and our fans," said
Matt Bilbey, Senior Vice President and Group General Manager, EA SPORTS.
"We will create a deeper connection with their passionate, global fan
base, and use our games as a platform to engage supporters all around
the world for years to come."
Jordi Moix, board member in charge of the Economic and Strategic Area
(Patrimony) at F.C. Barcelona said, "We are delighted to have the
opportunity to partner with EA SPORTS, one of the world's leading sports
and entertainment brands, and to create a stronger relationship between
our global fan bases. We encourage everyone to try out the game, get a
feel for being under the skin of our players and emulating their actions
on the pitch; without a doubt those who try it will enjoy it."
Through the partnership, EA SPORTS captured 3D head scans of 17 F.C.
Barcelona stars such as Xavi Hernandez, Gerard Piqué, Cesc Fàbregas,
Dani Alves, and Andrés Iniesta, and they will appear as stunning,
high-quality and authentic 3D digital player models in FIFA 14.
In addition, Camp Nou, Barcelona's home pitch, will be a featured
stadium. F.C. Barcelona and its superstar forward and FIFA 14
cover athlete, Lionel Messi, will become central figures in global
marketing, advertising and social media activities for the critically
acclaimed FIFA franchise. Plus, F.C. Barcelona will host an exclusive
videogame tournament later this year to determine the best FIFA 14
player on the squad.
Over the course of the partnership, F.C. Barcelona and EA will develop a
range of interactive activities to entertain and engage fans both at
Camp Nou and around the world. At selected home matches over the course
of the season, the EA SPORTS Dugout, a mobile gaming trailer, will be
on-site so fans can play EA SPORTS games. In addition, F.C. Barcelona
will receive in-game insights and data about how their fans engage with
the club through EA SPORTS FIFA.
F.C. Barcelona joins many other prestigious EA SPORTS partner clubs
around the world, including Valencia from Spain's La Liga, Tottenham
Hotspur and Manchester City from Barclays Premier League in England,
Borussia Dortmund from the German Bundesliga, Olympique Lyonnais and
Paris Saint-Germain F.C. from Ligue 1 in France, and AC Milan in Italy's
Serie A.
Experience the emotion of scoring great goals in FIFA 14*.
Innovations to the award-winning gameplay make the game more authentic
and more fun. Dictate the tempo of a match, create chances through
midfield, and then unleash the perfect strike. A new feature called Pure
Shot and a brand-new ball physics system will transform shooting, making
every shot attempt feel real, and when players connect with the perfect
strike, feel exhilarating.
FIFA
14 is available for pre-order** now on selected platforms
at http://www.origin.com
and other retailers. FIFA 14 will release in North America
on September 24 and worldwide on September 27 and the game will be
available on Xbox One®, the all-in-one games and entertainment system
from Microsoft, and the PlayStation®4, later this year. Join the EA
SPORTS community at http://www.facebook.com/easports.
Follow us on Twitter @easportsfifa
and use the hash tag #FIFA14. For information about FIFA 14 visit www.easports.com/fifa.
EA SPORTS is one of the leading sports entertainment brands in the
world, with top-selling videogame franchises, award-winning interactive
technology, fan programs and cross-platform digital experiences. EA
SPORTS creates connected experiences that ignite the emotion of sports
through industry-leading sports videogames, including Madden NFL
football, FIFA, NHL® hockey, NBA LIVE basketball, NCAA®
Football, Tiger Woods PGA TOUR® golf, SSX™, and EA
SPORTS UFC. For more information about EA SPORTS, including news,
video, blogs, forums and game apps, please visit www.easports.com.
*Not all features available on all gaming platforms.
**Offer restrictions apply. Please see www.easportsfootball.com
for details.
About Electronic Arts
Electronic Arts (NASDAQ: EA) is a global leader in digital interactive
entertainment. The Company delivers games, content and online services
for Internet-connected consoles, personal computers, mobile phones and
tablets. EA has more than 300 million registered players and operates in
75 countries.
In fiscal year 2013, EA posted GAAP net revenue of $3.8 billion.
Headquartered in Redwood City, California, EA is recognized for a
portfolio of critically acclaimed, high-quality blockbuster brands such
as The Sims™, Madden NFL, FIFA Soccer, Need for Speed™, Battlefield™ and
Mass Effect™. More information about EA is available at www.ea.com/news.
EA SPORTS, The Sims, SSX, Need for Speed, Mass Effect and Battlefield
are trademarks of Electronic Arts Inc. and its subsidiaries. John
Madden, NFL, NBA, NCAA, NHL, Tiger Woods PGA TOUR, UFC and FIFA are the
property of their respective owners and used with permission.
"PlayStation" and "PSP" are registered trademarks of Sony Computer
Entertainment Inc. All other trademarks are the property of their
respective owners.
Electronic Arts Inc.
Colin Macrae, 604-456-3685
Sr. Director,
Communications
cmacrae@ea.com
Steve
Frost, 604-456-5067
Communications Manager
sfrost@ea.com
Source: Electronic Arts Inc.
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