Vie for Market Dominance in this Brutal Cyberpunk World where
Business is War
REDWOOD CITY, Calif.--(BUSINESS WIRE)--
Electronic Arts Inc. (NASDAQ:EA) and Starbreeze Studios (The
Chronicles of Riddick and The Darkness) today announced that
celebrated actors Rosario Dawson (Sin City, Men in Black II) and
Brian Cox (The Bourne Identity) will headline the Hollywood cast
of Syndicate™, a re-imagining of EA's cult classic from 1993. The
stars take on the role of cutthroat executives working for the biggest
and most aggressive syndicate, EuroCorp, in a near-future world ruled by
three mega-corporations. Syndicate is a unique and brutal sci-fi
first person shooter experience that blends fast-paced action and
futuristic settings with an innovative gameplay mechanic where players
hack into and violently extract the mind-controlling chips embedded in
people's brains.
"Syndicate immerses players deep into a dystopian world of
unscrupulous corporations and chip augmented enforcers," said Mikael
Nermark, CEO of Starbreeze Studios. "These agents are the weapons of
this war for market dominance and we needed strong talent to represent
these intense characters. We are honored to have worked with the
incredible Rosario Dawson, Brian Cox and Michael Wincott to make this
world come alive."
Dawson, the famed actress of Unstoppable, Sin City and
Grindhouse, plays Lily Drawl, the rising star of EuroCorp. With a
shattered and conflicted psyche, Lily is torn between the demands of her
corporate masters and the underground resistance to syndicate rule. She
knows that this balancing act can only last for so long before she
falls, most likely, to her death.
"I'm amazed how videogames have become so deep in story, delivering
fantastic worlds and memorable characters rivaling big Hollywood films,"
said Rosario Dawson. "I was excited when EA approached me to play Lily
Drawl in Syndicate. She's an interesting and strong female
character. How cool is it to play the mastermind who designed the
military chip inside the player's head!"
Rounding out the cast is Emmy Award-winning actor, Brian Cox (The
Bourne Identity, X2, Troy), who plays Jack Denham and Michael
Wincott (The Crow) who voices Jules Merit in Syndicate.
Both play significant roles at the top of EuroCorp's organization. Jack
is the ruthless power behind the boardroom throne, while Jules is a
highly regarded senior agent having led many successful operations
against the Aspari corporation.
Syndicate will be available February 21, 2012 in North America
and February 24, 2012 in Europe for the PlayStation®3 computer
entertainment system, Xbox 360® videogame and entertainment system and
the PC. For more information on Syndicate, please visit www.syndicate.ea.com.
Become a fan of Syndicate on Facebook at www.facebook.com/syndicate
to download the exclusive remixed tracks of the original Syndicate
theme song from some of the world's top DJ's including Skrillex,
Digitalism and Flux Pavilion.
About Electronic Arts
Electronic Arts (NASDAQ:EA) is a global leader in digital interactive
entertainment. The Company's game franchises are offered as both
packaged goods products and online services delivered through
Internet-connected consoles, personal computers, mobile phones and
tablets. EA has more than 100 million registered players and operates in
75 countries.
In fiscal 2011, EA posted GAAP net revenue of $3.6 billion.
Headquartered in Redwood City, California, EA is recognized for
critically acclaimed, high-quality blockbuster franchises such as The
Sims™, Madden NFL, FIFA Soccer, Need for Speed™, Battlefield, and Mass
Effect™. More information about EA is available at http://info.ea.com.
Syndicate, The Sims and Need for Speed are trademarks of Electronic Arts
Inc. Mass Effect is a trademark of EA International (Studio and
Publishing) Ltd. John Madden, NFL and FIFA are the property of their
respective owners and used with permission. Xbox 360 is a trademark of
the Microsoft group of companies and is used under license from
Microsoft. "PlayStation" is a trademark of Sony Computer Entertainment
Inc.
About Starbreeze AB
Starbreeze is a game developer based in Uppsala, Sweden. The company was
founded in 1998, and has 92 employees. Previous games include Chronicles
of Riddick, and The Darkness. The company is listed on Aktietorget and
has about 5000 shareholders. For more information, visit www.starbreeze.com.
2012 Starbreeze AB, Starbreeze Studios, and the Starbreeze logo
[trademark symbol] are trademarks or registered trademarks of Starbreeze
AB in Sweden and/or other countries. All rights reserved.
EA Games Label
Jino Talens, 650-628-9111
Senior Publicist
jtalens@ea.com
Peter
Nguyen, 650-628-3607
PR Director
pnguyen@ea.com
Tammy
Levine, 650-628-7223
VP of PR
tlevine@ea.com
Source: Electronic Arts Inc.
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