Former Football Student-Athletes to Contribute to Videogame
Development
REDWOOD CITY, Calif. & LEXINGTON, Ky.--(BUSINESS WIRE)--
Electronic
Arts Inc. (NASDAQ:ERTS) and NCAA
Football today announced a new fellowship program that will provide
former football student-athletes an opportunity to gain first-hand
knowledge of the games industry as well as the business of sports.
EA SPORTS and NCAA Football will offer two post-graduate, former
football student-athletes an opportunity to apply their skills and
knowledge of the sport to the newest edition of the EA
SPORTS™ NCAA®
Football videogame through a sixteen-week full-time, paid
fellowship, commencing in January 2012. The positions will be based out
of the EA Tiburon studio in Orlando, Fla.
"Over the past several years, the NCAA Football development team
has been praised for providing fans with an unparalleled college
football experience that represents the sights, sounds, and traditions
of gameday," said Cam Weber, GM of Football, EA SPORTS. "We are excited
to add additional football student-athletes to our team, and are
confident that their experience on the field will further enhance the
depth and authenticity of the videogame franchise."
For the last 18 years, the NCAA Football videogame franchise
has delivered the pride and pageantry of gameday by connecting players
to the emotion of the college football experience. From fight songs to
school specific traditions, all 120 Division I FBS college programs are
recreated with unparalleled authenticity. Interns selected for the
fellowship will be challenged to translate their college football
journey to creating compelling new game experiences for NCAA Football
fans.
"We look forward to embarking on this new initiative with EA SPORTS and
giving former football student-athletes an opportunity to parlay their
passion for the game to a unique young professional experience," added
David Bertram, executive director, NCAA Football.
Interested applicants may work directly through EA SPORTS University
Relations. For more information, please contact Shawnna Adamson, EA
SPORTS University Relations Manager, URFellowships@ea.com.
NCAA Football is developed in Orlando, Florida by EA Tiburon. EA
SPORTS is one of the leading sports entertainment brands in the world,
with top-selling videogame franchises, award-winning interactive
technology, global videogame competitions, and breakthrough digital
experiences. EA SPORTS delivers personal access to the emotion of sports
through industry-leading sports simulation videogames, including Madden
NFL football, FIFA Soccer, NHL® hockey, NBA JAM,
NCAA® Football, Fight Night boxing, EA SPORTS MMA, Tiger
Woods PGA TOUR® golf, and EA SPORTS Active. For more
information about EA SPORTS, including news, video, blogs, forums and
game apps, please visit www.easports.com
to connect, share and compete.
Find EA SPORTS NCAA Football on Facebook: facebook.com/easportsncaafootball
Follow
EA SPORTS NCAA Football 12 on Twitter: @EANCAAFootball
Follow
NCAA Football on Twitter: @NCAAFootball
About Electronic Arts
Electronic Arts (NASDAQ:ERTS) is a global leader in digital interactive
entertainment. The Company's game franchises are offered as both
packaged goods products and online services delivered through
Internet-connected consoles, personal computers, mobile phones and
tablets. EA has more than 100 million registered players and operates in
75 countries.
In fiscal 2011, EA posted GAAP net revenue of $3.6 billion.
Headquartered in Redwood City, California, EA is recognized for
critically acclaimed, high-quality blockbuster franchises such as The
Sims™, Madden NFL, FIFA Soccer, Need for Speed™, Battlefield, and Mass
Effect™. More information about EA is available at http://info.ea.com.
EA, EA SPORTS, EA SPORTS Active, The Sims and Need for Speed are
trademarks of Electronic Arts Inc. Mass Effect is a trademark of EA
International (Studio and Publishing) Ltd. John Madden, NFL, FIFA, NHL,
NBA, NCAA, Tiger Woods, and PGA TOUR are trademarks of their respective
owners and used with permission. All other trademarks are the property
of their respective owners.
About NCAA Football
NCAA Football USA, Inc. represents a coalition of the American Football
Coaches Association (AFCA), the Collegiate Commissioners Association
(CCA), the Football Bowl Association (FBA), the National Association of
Collegiate Directors of Athletics (NACDA), the National Collegiate
Athletic Association (NCAA) and the National Football Foundation (NFF)
and serves as the collective voice to promote college football. NCAA
Football is managed by IMG College, a division of IMG Worldwide. For
more information on NCAA Football, visit www.NCAAFootball.com.

EA SPORTS
Rob Semsey, 407-386-5337
Communications Director
rsemsey@ea.com
or
NCAA
Football
Tiffany Greco, 859-226-4351
Manager
tiffany.greco@ncaafootball.com
Source: Electronic Arts Inc.
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