David ‘The Hoff' Hasselhoff Teams Up with EA and Xbox to Star in the
Burnout CRASH! Hoff Video Series
GUILDFORD, England--(BUSINESS WIRE)--
Check your airbags and brace for impact! Criterion Games, an Electronics
Arts Inc. (NASDAQ:ERTS) studio, today announced that Burnout™
CRASH! is now available on PlayStation®Network North America. Burnout™
CRASH! will be available tomorrow on Xbox LIVE® Arcade
for the Xbox 360® video game and entertainment system from
Microsoft and PlayStation®Network Europe. Gamers can download the title
for $9.99 USD or 800 Microsoft Points. The game brings hours of I-just-can't-stop-playing!
fun to living rooms worldwide. Players who want even more Burnout
CRASH! excitement can head over to www.ea.com/burnout-crash
tomorrow to check out the first hilarious video featuring international
television superstar, David Hasselhoff. Stay tuned to the EA site
for more videos over the next few weeks.
Burnout CRASH! reinvents Criterion's fan-favorite crash mode,
offering accessibility and compulsive fun for those new to the series
and gameplay depth for franchise veterans. There are three exciting game
modes available across six unique locations and 18 crash junctions, each
requiring different skills and strategies to maximize damage, debris and
points. Gamers can also express their road rage with their whole
body using the optional Kinect controls. With Kinect Party Play, up to
14 players can split into teams in turn-based gameplay and use gestural
controls on one television to crash and burn in an all-out battle!
Burnout CRASH! is a crazy mix of pinball arcades, TV game shows
and 80s pop music. Featuring EA's revolutionary Autolog technology,
players connect, compare scores and face off against friends for endless
competitive gameplay and challenging fun. In addition, the all-new
Autolog Challenges feature lets players up the ante by sending direct
head-to-head challenges to their friends.
For more information on Burnout CRASH!, please visit www.ea.com/burnout-crash.
About Electronic Arts
Electronic Arts (NASDAQ:ERTS) is a global leader in digital interactive
entertainment. The Company's game franchises are offered as both
packaged goods products and online services delivered through
Internet-connected consoles, personal computers, mobile phones and
tablets. EA has more than 100 million registered players and operates in
75 countries.
In fiscal 2011, EA posted GAAP net revenue of $3.6 billion.
Headquartered in Redwood City, California, EA is recognized for
critically acclaimed, high-quality blockbuster franchises such as The
Sims™, Madden NFL, FIFA Soccer, Need for Speed™, Battlefield, and Mass
Effect™. More information about EA is available at http://info.ea.com.
The Sims, Need for Speed and Burnout are trademarks of Electronic Arts
Inc. Mass Effect is a trademark of EA International (Studio and
Publishing) Ltd. John Madden, NFL and FIFA are the property of their
respective owners and used with permission. PlayStation is a registered
trademark of Sony Computer Entertainment Inc. Xbox, Xbox LIVE and Kinect
are trademarks of the Microsoft group of companies and used with
permission.
Xbox, Xbox 360 and Xbox Live are either registered trademarks or
trademarks of Microsoft Corporation in the United States and/or other
countries.

Electronic Arts Inc.
Evan Dexter, 514-664-8206
PR Coordinator
edexter@ea.com
or
Shirley
Chu, 514-664-8207
PR Manager
shirleyc@ea.com
or
Kelly
Ekins, 514-664-8143
Sr. PR Manager
kekins@ea.com
or
Tammy
Levine, 650-628-7223
VP, Worldwide PR
Tlevine@ea.com
Source: Electronic Arts Inc.
News Provided by Acquire Media