Get in the Race with Seven Celebrated New Cars on the New Riviera
Track
REDWOOD CITY, Calif., Mar 09, 2010 (BUSINESS WIRE) -- Electronic Arts Inc. (NASDAQ:ERTS) today announced the all-new Exotic
Racing Series pack for Need for Speed SHIFT. On March 18th,
gamers will have access to seven phenomenal new cars and an amazing new
track in the game. Highlighting this exclusive pack of cars are the
McLaren MP4-12C and the legendary BMW M1. Players won't find more
brilliance, innovation, or drama than in these magnificent machines,
where each is a potent mix of race car and road car. The Exotic Racing
Series pack will be available worldwide on the PlayStation(R)3 computer
entertainment system for $10.00 or the Xbox 360(R) video game and
entertainment system for $10.00 or 800 Microsoft Points*.
Over 50 exciting new events have also been created specifically for
these cars including time challenges, endurance and sprint races. The
challenging and spectacular new Riviera track boasts four unique
layouts, each with daring corners, multiple blazing straight-aways and a
few hairpins that will push these cars to the limit. Players that
complete the package will receive an additional 125 Microsoft
gamerpoints or 5 PlayStation Trophies as a reward for undertaking
various exciting challenges.
The Exotic Racing Series pack cars include:
1. Alfa Romeo 8C Competizione
2. BMW M1 Procar
3. GUMPERT apollo
4. Honda NSX
5. McLaren MP4-12C
6. Maserati GranTurismo S
7. Mercedes-Benz SLR McLaren Stirling Moss
Need for Speed SHIFT features an intense first-person crash
dynamic and a signature cockpit view that delivers a true driver's
experience. The game further personalizes the experience through the
all-new driver profile -- a unique persona based on the driving skill
and style of each player. With a perfect '10' score from GameSpy.com and
G4TV.com, and 90+ scores from IGN.com, Official Xbox Magazine,
PlayStation: The Official Magazine, Team Xbox.com, Game Daily.com,
Gametrailers.com and more, Need for Speed SHIFT is the highest
rated Need for Speed game in years.
Need for Speed SHIFT is now available on the PlayStation(R)3, Xbox
360, PC, PSP(R) (PlayStation(R)Portable) system, mobile and the iPhone(TM).
More information can be found at www.needforspeed.com
or follow us on Twitter at NeedforSpeed.
Press can download assets at http://info.ea.com.
* Need for Speed SHIFT and Xbox LIVE(R) or PlayStation Network
account required
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is
a leading global interactive entertainment software company. Founded in
1982, the Company develops, publishes, and distributes interactive
software worldwide for video game systems, personal computers, wireless
devices and the Internet. Electronic Arts markets its products under
four brand names: EA SPORTSTM, EATM, EA MobileTM
and POGOTM. In fiscal 2009, EA posted GAAP net revenue of
$4.2 billion and had 31 titles that sold more than one million copies.
EA's homepage and online game site is www.ea.com.
More information about EA's products and full text of press releases can
be found on the Internet at http://info.ea.com.
EA, EA SPORTS, EA Mobile, POGO and Need for Speed are trademarks or
registered trademarks of Electronic Arts Inc. in the U.S. and/or other
countries. The names, designs, and logos of all products are the
property of their respective owners and used by permission.
Microsoft, Xbox and Xbox 360 are trademarks of the Microsoft group of
companies. "PlayStation" and "PSP" are registered trademarks of Sony
Computer Entertainment Inc. All other trademarks are the property of
their respective owners.
SOURCE: Electronic Arts Inc.
Electronic Arts Inc.
Dana Sissons, 604-456-5004
PR Manager
dsissons@ea.com
Peter Nguyen, 650-628-3607
Director
pnguyen@ea.com
Tammy Schachter, 650-628-7223
Senior Director
tschachter@ea.com
Copyright Business Wire 2010