NCAA Football Available Today and Optimized for New iPhone 4
Retina Display
REDWOOD CITY, Calif., Jun 24, 2010 (BUSINESS WIRE) -- On the day of the Apple(R) iPhone(R) 4 launch, EA Mobile(TM) -- a division of
Electronic Arts Inc. (NASDAQ:ERTS) -- dominates the Apple Top Grossing
App chart for iPhone with 12 of the top 20 titles. EA Mobile also
welcomes iPhone 4 with the release of NCAA(R) Football which has
been specifically designed to maximize the power of iPhone 4's new
Retina display.
"EA is ushering in a new generation of mobile game players who are
buying an iPhone 4," said Adam Sussman, Vice President of Worldwide
Publishing for EA Mobile. "Our rankings demonstrate the strength and
breadth of our world-class brands and their popularity among consumers."
Faster. Better. Brighter. EA Celebrates the Launch of Premium Game
Play on iPhone 4
EA Mobile titles are optimized for play on
iPhone 4 delivering a new level of immersion, sophistication and pure
excitement in iPhone gaming.
NCAA Football, the first game by EA Mobile designed specifically
for iPhone 4, takes advantage of the device's new Retina display.
Players choose from over 55 of the most popular colleges to represent
their school or create a new one, and lead them to glory in the BCS
National Championship. Multiplayer rivalries with head-to-head play and
broadcast commentary from real-life commentators Lee Corso and Kirk
Herbstreit further bring the intensity of college football to iPhone 4
gamers. With rules and plays reflecting the real NCAA Division 1
experience, sports enthusiasts can enjoy playing their favorite game the
way it's meant to be played. EA Mobile today also released NCAA
Football for iOS 3.x.
iPhone Owners Get in the Game with Deals on Popular Titles
EA
Mobile is currently running a "Faster. Better. Brighter." deal on some
of its most popular iPhone titles available for download in the App StoreSM.
Prices range from $.99 to $2.99 and the sale runs today through 9 p.m.
PT on Monday, June 28. Following are titles participating in the program:
-
EA SPORTS(TM) 2010 FIFA World Cup South Africa(TM)
-
BATTLESHIP
-
CLUE
-
Command and Conquer(TM) Red Alert(TM)
-
CONNECT 4
-
Madden NFL 10 by EA SPORTS(TM)
-
NBA Live 2010 by EA SPORTS(TM)
-
Need for Speed(TM) SHIFT
-
Need for Speed Undercover
-
SCRABBLE
-
SimCity(TM) Deluxe
-
Tetris(R)
-
THE GAME OF LIFE
-
Tiger Woods PGA TOUR(R)
-
TRIVIAL PURSUIT
-
YAHTZEE Adventures
Since the inception of the iPhone, EA Mobile has been a definitive
player with the rise of iPhone and iPod touch(R) devices as gaming
platforms. Popular games include SCRABBLE, Tetris, MONOPOLY and BATTLESHIP,
which have consistently ranked among top sellers and, in 2009, The
Sims(R) 3 was the #1 best-selling game on the App StoreSM.
For more information about EA Mobile, please visit www.eamobile.com.
Assets and additional information on NCAA Football can be
downloaded from http://press.ea.com/product.asp?s=2802
(iPhone 4) and http://press.ea.com/product.asp?s=2801
(iOS 3.x).
About EA Mobile
EA Mobile(TM) is the world's leading wireless entertainment publisher with
award-winning games such as Tetris(R), Bejeweled(R), The Sims(TM), and Need
For Speed(TM). The EA Mobile portfolio also includes casual games based
on the company's partnership with Hasbro, Inc. including MONOPOLY,
YAHTZEE and SCRABBLE (in the U.S. and Canada) as well as sports
blockbusters from the EA SPORTS(TM) brand, including Madden NFL Football,
FIFA Soccer and NASCAR(R). EA Mobile develops games for multiple mobile
platforms including mobile phones, smartphones, the iPhone(R), iPad(TM) and
iPod(R). For more information about EA Mobile, please visit www.eamobile.com.
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is
a leading global interactive entertainment software company. Founded in
1982, the Company develops, publishes, and distributes interactive
software worldwide for video game systems, personal computers, wireless
devices and the Internet. Electronic Arts markets its products under
four brand names: EA SPORTS(TM), EA(TM), EA Mobile(TM) and POGO(TM). In fiscal 2010,
EA posted GAAP net revenue of $3.7 billion and had 27 titles that sold
more than one million units. EA's homepage and online game site is www.ea.com.
More information about EA's products and full text of press releases can
be found on the Internet at http://info.ea.com.
EA, EA SPORTS, EA Mobile, POGO, Command & Conquer, Red Alert, Need for
Speed, SimCity and The Sims are trademarks of Electronic Arts Inc.
Tetris is a registered trademark of Tetris Holding. Bejeweled is a
registered trademark of PopCap Games, Inc. BATTLESHIP, CLUE, CONNECT 4,
MONOPOLY, SCRABBLE (in the United States and Canada) THE GAME OF LIFE,
TRIVIAL PURSUIT and YAHTZEE are trademarks of Hasbro and are used with
permission. John Madden, NFL, FIFA, NBA, NCAA, Tiger Woods and PGA TOUR
are the property of their respective owners and used with permission.
iPod, iPod touch and iPhone are trademarks of Apple, Inc. All other
trademarks are the property of their respective owners.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6340705&lang=en
SOURCE: Electronic Arts Inc.
EA Corp. Comm.
Holly Rockwood, 650-628-7323
hrockwood@ea.com
or
EA Mobile
Michelle Jacob, 310-754-7018
Michellejacob@ea.com
Copyright Business Wire 2010