Heisman Trophy Winner to Be Uniquely Featured on Each Platform Cover
REDWOOD CITY, Calif., Apr 08, 2010 (BUSINESS WIRE) -- Electronic
Arts Inc. (NASDAQ:ERTS) announced today that former University of
Florida quarterback Tim Tebow will be featured on the cover of EA
SPORTS(TM) NCAA(R)
Football 11, available in stores July 13th. Tebow is
celebrated as one of the greatest college football players in history
and is revered as an ambassador of college football.
Tebow was the first sophomore in history to win the coveted Heisman
Trophy following his 2007 season as the Florida Gators' starting
quarterback. In that season, Tebow became the first player in NCAA
history to rush and pass for at least 20 touchdowns in a single season.
Tebow is one of the most decorated college quarterbacks in history,
winning the Davey O'Brien Award as the nation's best quarterback in 2007
and becoming only the second player in NCAA history to earn the Maxwell
Award, given to the nation's top football player, on two occasions.
NCAA Football provides the ultimate experience for the true
football fan, delivering the excitement and pageantry that can only be
found in college football. NCAA Football 11 will give players 120
ways to win with real college offenses that, for the first time ever,
reflect the authentic style of every NCAA FBS school. NCAA Football 11
recreates the intensity of college football Saturdays, achieving all-new
levels of quality in core gameplay for the award-winning franchise.
With the major game features scheduled to be announced between now and
launch, football fans are encouraged to visit http://www.ncaafootball11.com
regularly for the most up-to-date information, including insider blogs
written by the NCAA Football 11 development team.
Developed in Orlando, Florida by EA Tiburon, and licensed by The
Collegiate Licensing Company, NCAA Football 11 will be available
on the Xbox 360(R) video game and entertainment system and the
PlayStation(R)2 and PlayStation(R)3 computer entertainment systems.
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is
a leading global interactive entertainment software company. Founded in
1982, the Company develops, publishes, and distributes interactive
software worldwide for video game systems, personal computers, wireless
devices and the Internet. Electronic Arts markets its products under
four brand names: EATM, EA SPORTSTM, EA Mobile TM
and POGOTM. In fiscal 2009, EA posted GAAP net revenue of
$4.2 billion and had 31 titles that sold more than one million copies.
EA's homepage and online game site is www.ea.com.
More information about EA's products and full text of press releases can
be found on the Internet at http://info.ea.com.
About EA SPORTS
EA SPORTS(TM) is one of the leading sports entertainment brands in the
world, with top-selling videogame franchises, award-winning interactive
technology, global videogame competitions and breakthrough digital
experiences. EA SPORTS delivers personal access to the emotion of sports
through industry-leading sports simulation videogames, including Madden
NFL football, FIFA Soccer, NHL(R) hockey, NBA LIVE
basketball, NCAA(R) Football and NCAA Basketball, Fight
Night boxing and Tiger Woods PGA TOUR(R) golf, and EA
SPORTS Active.
For more information about EA SPORTS, including news, video, blogs,
forums and game apps, please visit www.easports.com
to connect, share and compete.
About the NCAA
The NCAA is a membership-led nonprofit association of colleges and
universities committed to supporting academic and athletic opportunities
for more than 400,000 student-athletes at more than 1,000 member
colleges and universities. Each year, more than 54,000 student-athletes
compete in NCAA Championships in Division I, II and III sports. For more
information, go to www.ncaa.com.
About The Collegiate Licensing Company
CLC is a division of global sports and entertainment company IMG.
Founded in 1981, CLC is the oldest and largest collegiate licensing
agency in the U.S. and currently represents nearly 200 colleges,
universities, bowl games, athletic conferences, The Heisman Trophy and
the NCAA. The mission of CLC is to be the guiding force in collegiate
trademark licensing and one of the top sports licensing firms in the
country. CLC is dedicated to being a center of excellence in providing
licensing services of the highest quality to its member institutions,
licensees, retailers and consumers. Headquartered in Atlanta (Ga.), CLC
is a full-service licensing representative, which employs a staff of
more than 80 licensing professionals who provide full-service
capabilities in brand protection, brand management, and brand
development. For more information on CLC, visit: www.clc.com
or www.imgworld.com.
About NCAA Football
NCAA Football USA, Inc. represents a coalition of the American Football
Coaches Association (AFCA), the Collegiate Commissioners Association
(CCA), the Football Bowl Association (FBA), the National Association of
Collegiate Directors of Athletics (NACDA), the National Collegiate
Athletics Association (NCAA) and the National Football Foundation (NFF)
and serves as the collective voice to promote college football. Visit www.NCAAFootball.com
for more information.
EA, EA SPORTS, EA Mobile and POGO are trademarks of Electronic Arts Inc.
John Madden, NFL, FIFA, NBA, NCAA, NHL, Tiger Woods, PGA TOUR and NASCAR
are trademarks of their respective owners and used with permission.
"PlayStation" is a registered trademark of Sony Computer Entertainment
Inc. Microsoft, Xbox, and Xbox 360 are trademarks of the Microsoft group
of companies and are used under license from Microsoft. All other
trademarks are the property of their respective owners.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6243220&lang=en
SOURCE: Electronic Arts Inc.
Electronic Arts Inc.
Julie Michel, 407-386-5184
Sr. Publicist
jmichel@ea.com
Rob Semsey, 407-386-5337
Sr. PR Manager
rsemsey@ea.com
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