REDWOOD CITY, Calif., Apr 02, 2010 (BUSINESS WIRE) -- Electronic Arts Inc. (NASDAQ: ERTS) today announced the availability of The
Sims(TM) 3 World Adventures on the iPhone(R) and iPod touch(R). This
all-new experience from The Sims 3 franchise allows
players to travel with their Sims to three real-world inspired
destinations in Egypt, France, and China. Each exciting location offers
a world of possibilities for Sims who can embark on adventures or even
find romance. Players can also import/export their Sim's appearance back
and forth between the iPhone and iPod touch versions of The Sims
World Adventures and The Sims 3.
"We are excited to announce the release of The Sims 3 World Adventures
on iPhone and iPod touch. The Sims franchise has been an enormous
success having sold millions of units on mobile devices worldwide," said
Adam Sussman, VP of Worldwide Publishing at EA Mobile. "This latest
release from this incredibly popular brand is sure to be a hit with Sims
fans around the globe."
Players can enjoy enhanced yet classic The Sims style gameplay
and choose from dozens of new goals, mini-games, town maps, plus several
personas, careers and quests. While visiting any of the new
destinations, Sims will be able to meet locals and explorers, make
friends, fall in love or make enemies. Players can pick from a
prosperous selection of new clothing styles, furniture, and facial
characteristics to sport a unique and cultural look in each destination.
Additionally, players can travel to the tune of seven artists who
recorded their hit songs in Simlish, the official language of The Sims,
for the game including GRAMMY Award-winner LeAnn Rimes, plus hot
new stars Matt + Kim, Katie Melua, Young Punx!, and more.
The Sims 3 World Adventures is available globally from the App
Store on iPhone and iPod touch or at www.itunes.com/appstore/.
The game also is available for purchase globally from wireless carriers
for feature phones and is currently available on the PC and Mac**. For
more information on carrier availability and pricing for all EA Mobile
games, please visit www.eamobile.com.
To follow EA Mobile on Twitter visit http://twitter.com/eamobile.
**Requires The Sims 3 for PC/Mac to play.
About The Sims
The Sims franchise celebrates its ten year anniversary this year
and an impressive more than 125 million units sold since its launch in
February 2000. Now translated into 22 different languages and available
in 60 different countries, The Sims has quickly become a
universal gaming and cultural phenomenon. Since its June 2009 launch, The
Sims 3 has sold more than 4.5 million copies worldwide to
date and holds the #1 best-selling PC title for 2009 in North America
and Europe. Fan intensity is evidenced through the 110 million downloads
of player created content including: Sims, houses, stories and more. The
Sims 3 community site, www.thesims3.com,
welcomes up to six million unique visitors monthly, handles 300 content
downloads every minute and more than 1.8 million uploads have been made
to date, including 20 movies each hour. The Sims 3 YouTube
Channel is in the top 5 most viewed sponsored channels of all time with
more than 26 million video views. Visit The Sims 3 official
website to see what the players are creating at www.TheSims3.com
or the official YouTube Channel for The Sims at http://www.youtube.com/user/TheSims.
About EA Mobile
EA Mobile(TM) is the world's leading wireless entertainment publisher with
award-winning games such as Tetris(R), Bejeweled(R), The
Sims(TM), and Need For Speed(TM). The EA Mobile portfolio also
includes casual games based on the company's partnership with Hasbro,
Inc. including MONOPOLY, YAHTZEE and SCRABBLE (in the U.S. and Canada)
as well as sports blockbusters from the EA SPORTS(TM) brand, including
Madden NFL Football, FIFA Soccer and NASCAR(R). EA Mobile develops games
for multiple mobile platforms including mobile phones, smartphones, the
iPhone(R) and iPod(R). For more information about EA Mobile, please visit www.eamobile.com.
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is
a leading global interactive entertainment software company. Founded in
1982, the Company develops, publishes, and distributes interactive
software worldwide for video game systems, personal computers, wireless
devices and the Internet. Electronic Arts markets its products under
four brand names: EA(TM), EA SPORTSTM, EA MobileTM
and POGOTM. In fiscal 2009, EA posted GAAP net revenue of
$4.2 billion and had 31 titles that sold more than one million copies.
EA's homepage and online game site is www.ea.com.
More information about EA's products and full text of press releases can
be found on the Internet at http://info.ea.com.
EA, EA SPORTS, EA Mobile, Pogo, and The Sims are trademarks of
Electronic Arts Inc. iPhone and iPod are trademarks of Apple, Inc. All
other trademarks are the property of their respective owners.
SOURCE: Electronic Arts Inc.
Sparkpr
Meghan Rathman, 415-722-4781
meghan@sparkpr.com
Copyright Business Wire 2010