Fans to Create the Next Generation of NBA JAM One-Liners
REDWOOD CITY, Calif., May 14, 2010 (BUSINESS WIRE) -- Electronic Arts Inc. (Nasdaq:ERTS) announced today that EA SPORTS(TM) is
giving its fans an opportunity to create their own one-liners for the
upcoming EA SPORTS NBA JAM videogame*. Fans can submit and vote
for their favorite lines to be read by the original voice of NBA JAM,
Tim Kitzrow, who reprises his role as the legendary announcer.
Fans can submit their one-liners at http://www.facebook.com/NBAJAM,
and 64 finalists, as chosen by the EA SPORTS NBA JAM team, will
go head-to-head in a single elimination bracket with fan votes
determining the winners. The four finalists will have a
once-in-a-lifetime opportunity to have their one-liners included in the
game and heard by millions of people around the world.
Contest Schedule:
May 13th - Contest Submissions Open at http://www.facebook.com/NBAJAM
May 19th - Contest Submissions Close
May 24th - 64 Finalists Announced
May 25th - Fan voting begins
June 23rd - Winners Announced
"NBA JAM is one of the most popular and culturally influential
arcade basketball games ever made, and is widely known for
its one-liners like Boom-Shaka-Laka and He's on Fire," says
Kitzrow, the original voice of NBA JAM. "I am really excited to be a
part of the remake and for fans to create the expressions that could
become culturally iconic in the years to come."
EA SPORTS NBA JAM revives the classic franchise with vintage NBA
JAM gameplay, and all-new features that deliver a fresh new take on
the game. Featuring the sights and sounds that fans of the franchise
will instantly recognize, EA SPORTS NBA JAM mixes the old
school with the new, to deliver a one-of-a-kind sports presentation on
the Wii(TM).
EA SPORTS NBA JAM is currently in development at EA Canada in
Vancouver, BC and will be available Fall 2010 for the Nintendo Wii
videogame system. The game has not yet been rated by the ESRB or PEGI.
For more information and breaking news on EA SPORTS NBA JAM, visit: http://www.facebook.com/NBAJAM
EA SPORTS(TM) is one of the leading sports entertainment brands in the
world, with top-selling videogame franchises, award-winning interactive
technology, global videogame competitions and breakthrough digital
experiences. EA SPORTS delivers personal access to the emotion of sports
through industry-leading sports simulation videogames, including Madden
NFL football, FIFA Soccer, NHL(R) hockey, NBA LIVE
basketball, NCAA(R) Football and NCAA Basketball, Fight
Night boxing and Tiger Woods PGA TOUR(R) golf, while
EA SPORTS Active Personal Trainer for the Wii is the most critically
acclaimed product available for interactive fitness.
For more information about EA SPORTS, including news, video, blogs,
forums, fantasy leagues and game communities, please visit www.easports.com
to connect, share and compete.
*NO PURCHASE NECESSARY
Void where prohibited.
Eligibility restrictions apply.
Contest starts May 13, 2010 and ends June 23, 2010.
Complete Contest rules can be found at: http://www.facebook.com/NBAJAM
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is
a leading global interactive entertainment software company. Founded in
1982, the Company develops, publishes, and distributes interactive
software worldwide for video game systems, personal computers, wireless
devices and the Internet. Electronic Arts markets its products under
four brand names: EA SPORTS(TM), EA(TM), EA Mobile(TM) and POGO(TM). In fiscal 2010,
EA posted GAAP net revenue of $3.7 billion and had 27 titles that sold
more than one million units. EA's homepage and online game site is www.ea.com.
More information about EA's products and full text of press releases can
be found on the Internet at http://info.ea.com.
EA, EA SPORTS, EA Mobile, POGO and EA SPORTS Active are trademarks or
registered trademarks of Electronic Arts Inc. in the U.S. and/or other
countries. The NBA and individual NBA member team identifications used
on or in this product are trademarks, copyrighted designs and other
forms of intellectual properties of NBA Properties, Inc. and the
respective NBA member teams and may not be used, in whole or in part,
without the prior written consent of NBA Properties, Inc. © 2010 NBA
Properties, Inc. John Madden, NFL, NBA, FIFA, NHL, NCAA, NASCAR, Tiger
Woods and PGA TOUR are trademarks of their respective owners and used
with permission. Wii is a trademark of Nintendo. All other trademarks
are the property of their respective owners.
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SOURCE: Electronic Arts Inc.
Electronic Arts Inc.
Duke Indrasigamany, 604-456-3150
Publicist
dukei@ea.com
Jen Riley, 604-456-5081
PR Director
jriley@ea.com
David Tinson, 650-628-5189
Sr. Director, Communications
dtinson@ea.com
Copyright Business Wire 2010