EA Mobile, Harmonix and MTV Games let you control the Guitar,
Bass, Mic or Drums with ROCK BAND on iPhone and iPod touch!
LOS ANGELES, Oct 20, 2009 (BUSINESS WIRE) -- EA Mobile(TM), a division of Electronic Arts Inc. (NASDAQ:ERTS), and
Harmonix and MTV Games, a part of Viacom's MTV Networks (NYSE:VIA)
(NYSE:VIA.B), today announced the availability of ROCK BAND(TM) on
the App StoreSM. ROCK BAND allows players to enjoy a
full-band multiplayer experience on iPhone(R) and iPod(R) touch and the game
launches with 20 full-length songs, with additional songs available for
purchase via the In App Purchase feature.
"Fans of ROCK BAND are going to be blown away when they play this
iconic franchise on their iPhone or iPod touch for the first time, and
see how we've utilized new 3.0 OS features for this game," said Travis
Boatman, VP Worldwide Publishing for EA Mobile. "Not only are we
delivering on a finely tuned ROCK BAND experience, we're
innovating with four-player Bluetooth Multiplayer, and even allowing
players to connect on Facebook to form a band with friends. We're also
taking advantage of In App Purchasing, so players can add music to the
game as downloadable content. We really feel that this feature line up
for the iPhone and iPod touch has allowed us to create a true social
gaming experience that delivers on the awesomeness of ROCK BAND."
Alex Rigopulos, CEO and Co-Founder of Harmonix, added: "We're always
looking for new ways to let our audience engage with music. The iPhone
and iPod touch have become such a central fixture in people's musical
lives, so naturally we wanted to extend the ROCK BAND play
experience to these platforms. We're really pleased with how the game
came out, and we think this is a version of ROCK BAND that people
will thoroughly enjoy."
In ROCK BAND, players can jam solo or push it to the limit with
live Bluetooth multiplayer. Over Bluetooth, play with up to four people,
earn unison bonuses, and save friends that drop out by activating
overdrive. Rock out on guitar, bass, mic and drumsto
MP3-quality songs on easy, medium or difficult. Jump into Quickplay for
casual sessions or take it on the road in Tour Mode. If no one is in
Bluetooth range to form a band, sync up via Facebook with friends around
the world. Use the in-game message center to communicate with Facebook
friends from within the game.
Enjoy playing along to 20 legendary songs from well-known artists such
as Smashing Pumpkins, Lynyrd Skynyrd, Foo Fighters, Blink-182, and The
Beastie Boys. Also use the In App Purchase feature to purchase
additional tracks from OK Go, Lenny Kravitz, Social Distortion, Devo,
and many more popular bands. Start out playing in grungy dives and work
all the way up to stadium-rock stardom, collecting rewards and
achievements that provide replay value and depth to even the most
experienced ROCK BAND veterans.
ROCK BAND(TM) is available in English in the US, Canada, UK, Italy,
Germany, Spain, Australia & New Zealand from the App Store on iPhone and
iPod touch, or at http://www.itunes.com/appstore.
The game will soon be available globally in additional languages.
For information on pricing for all EA Mobile games, visit www.eamobile.com.
To follow EA Mobile on Twitter visit http://twitter.com/eamobile.
For more information on ROCK BAND, visit www.rockband.com.
About EA Mobile
EA Mobile(TM) is the world's leading wireless entertainment publisher with
award-winning games such as Tetris(R), Bejeweled(R), The
Sims(TM), and Need For Speed(TM). The EA Mobile portfolio also
includes casual games based on the company's partnership with Hasbro,
Inc. including MONOPOLY, YAHTZEE and SCRABBLE (in the U.S. and Canada)
as well as sports blockbusters from the EA SPORTS(TM) brand, including
Madden NFL Football, FIFA Soccer and NASCAR(R). EA Mobile develops games
for multiple mobile platforms including mobile phones, smartphones, the
iPhone(TM) and iPod(R). For more information about EA Mobile, please visit www.eamobile.com.
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is
a leading global interactive entertainment software company. Founded in
1982, the Company develops, publishes, and distributes interactive
software worldwide for video game systems, personal computers, wireless
devices and the Internet. Electronic Arts markets its products under
four brand names: EA SPORTSTM, EATM, EA SPORTS EA
MobileTM and POGOTM. In fiscal 2009, EA posted
GAAP net revenue of $4.2 billion and had 31 titles that sold more than
one million copies. EA's homepage and online game site is www.ea.com.
More information about EA's products and full text of press releases can
be found on the Internet at http://info.ea.com.
About MTV Networks
MTV Networks, a division of Viacom (NYSE: VIA, VIA.B), is one of the
world's leading creators of entertainment content, with brands that
engage and connect diverse audiences across television, online, mobile,
games, virtual worlds and consumer products. The company's portfolio
spans more than 150 television channels and 400 digital media properties
worldwide, and includes MTV,
VH1,
CMT,
Logo,
Harmonix,
Nickelodeon,
Nick
at Nite, Nick
Jr., TeenNick,
AddictingGames,
Neopets,
COMEDY
CENTRAL, SPIKE,
TV
Land, Atom,
GameTrailers
and Xfire.
About MTV Games
MTV Games is dedicated to creating, marketing and publishing
high-quality, innovative interactive products that are relevant to the
MTV audience and complement the core values of the MTV Networks brands.
About Harmonix Music Systems, Inc.
Harmonix Music Systems, Inc., based in Cambridge, MA, and established in
1995, is the leading developer of groundbreaking music-oriented
videogames. Harmonix was founded by Alex Rigopulos and Eran Egozy, who
formed the company to invent new ways for non-musicians to experience
the unique joy that comes from making music and have pioneered music and
rhythm gaming in the US. For more information please visit www.harmonixmusic.com.
EA, EA SPORTS, EA Mobile, Pogo, The Sims and Need for Speed are
trademarks or registered trademarks of Electronic Arts Inc. in the U.S.
and/or other countries. MONOPOLY, YAHTZEE and SCRABBLE are trademarks of
Hasbro and are used with permission. John Madden, NFL, Tiger Woods, PGA
TOUR and FIFA are the property of their respective owners and are used
with permission. Harmonix, ROCK BAND and all related titles and logos
are trademarks of Harmonix Music Systems, Inc., an MTV Networks company.
ROCK BAND developed by Harmonix Music Systems, Inc. MTV: Music
Television, MTV Games and all related titles and logos are trademarks of
MTV Networks, a division of Viacom International Inc. Apple is a
registered trademark, and iPhone and iPod are trademarks of Apple, Inc.
All other trademarks are the property of their respective owners.
SOURCE: Electronic Arts Inc.
Sparkpr for EA Mobile
Matt Marquess, 415-321-1874
matt@sparkpr.com
or
MTV Games
Mariana Agathoklis, 212-846-5755
Mariana.Agathoklis@mtvstaff.com
or
Harmonix Music Systems
Stephanie Myers, 617-491-6144
Stephanie.Myers@harmonixmusic.com
Copyright Business Wire 2009