Take Home This Holiday's Hottest Arcade Racer for the Wii and
Nintendo DS
REDWOOD CITY, Calif., Nov 03, 2009 (BUSINESS WIRE) -- Electronic Arts Inc. (NASDAQ:ERTS) today announced that the
award-winning Need for Speed(TM) NITRO is in stores across North
America and will hit store shelves in Europe on November 6.Developed
specifically for the Wii(TM) and Nintendo DS(TM), Need for Speed NITRO
brings an unrivaled sense of speed to the streets as players evade cops
and take down competitors to become the world's top racer.
"Need for Speed NITRO pushes the limits of racing on the Nintendo
platforms to deliver the ultimate racer of the holiday," said Joe Booth,
Senior Producer. "With deep track designs and intense speeds, as well as
accessible controls, NITRO promises insanely competitive races
that will appeal to all levels of players."
Need for Speed NITRO features a very diverse and impressive list
of the world's hottest muscle cars, exotics, and tuners including the
Tesla Roadster, Pagani Zonda, Audi R8 and the Nissan Skyline. Players
can custom-design their own ride with an incredibly deep yet intuitive
visual customization system that lets players hit the streets in style
with their personalized dream car. The game also includes unlockable
cars that feature exclusive skins designed by lifestyle brands,
tokidoki, Upper Playground and i am 8-bit.
Need for Speed NITRO delivers the thrill of high-speed racing to
all types of gamers with exciting gameplay, accessible controls, and
competitive multiplayer events including four player co-op career mode.
Recently crowned IGN's Best Racing Game on the Wii and Nintendo DS at
this year's Electronic Entertainment Expo, Need for Speed NITRO
is this holiday's most fun and exciting arcade racing game.
Developed by EA Montreal, Need for Speed NITRO is available on
the Wii and Nintendo DS and is rated E10+ by ESRB and 7+ by PEGI.
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is
a leading global interactive entertainment software company. Founded in
1982, the Company develops, publishes, and distributes interactive
software worldwide for video game systems, personal computers, wireless
devices and the Internet. Electronic Arts markets its products under
four brand names: EATM, EA SPORTSTM, EA MobileTM
and POGOTM. In fiscal 2009, EA posted GAAP net revenue of
$4.2 billion and had 31 titles that sold more than one million copies.
EA's homepage and online game site is www.ea.com.
More information about EA's products and full text of press releases can
be found on the Internet at http://info.ea.com.
EA, EA SPORTS, EA Mobile, POGO and Need for Speed are trademarks or
registered trademarks of Electronic Arts Inc. in the U.S. and/or other
countries. Wii and Nintendo DS are trademarks of Nintendo. All other
trademarks are the property of their respective owners.

SOURCE: Electronic Arts Inc.
Electronic Arts Inc.
Dana Sissons, Senior Publicist
Ph: 604-456-5004
dsissons@ea.com
or
Peter Nguyen, Director
Ph: 650-628-3607
pnguyen@ea.com
or
Tammy Schachter, Senior Director
Ph: 650-628-7223
tschachter@ea.com
Copyright Business Wire 2009