NCAA Football 09 Cover Contest Lets College Fans Choose their Favorite Mascot
REDWOOD CITY, Calif.--(BUSINESS WIRE)--Feb. 14, 2008--Electronic
Arts Inc. (NASDAQ: ERTS) opens the polls today for voters to cast
their ballots in the NCAA® Football 09 Cover Mascot Challenge. To
commemorate the first NCAA Football video game on Wii™, the video
game's packaging will feature a platform exclusive NCAA college team
mascot. Fans will be able to choose their favorite NCAA FBS (formally
known as Division 1-A) college team mascot, and will ultimately decide
which college mascot will represent this year's NCAA Football 09 Wii
cover.
"Nintendo is excited to have NCAA Football 09 available for Wii.
In my family, NCAA Football has always been a family event," said
Steve Singer, Nintendo of America's vice president of Licensing. "Now
with the Family Play mode from EA we can share the football experience
all year long."
NCAA Football 09 for Wii will feature EA SPORTS Family Play, as
seen in NBA Live, Madden NFL and FIFA. EA SPORTS Family Play is a
multiplayer, social experience that allows novice users to compete
against advanced players and still enjoy success. Regardless of the
gamer's ability or skill level, EA SPORTS Family Play creates an
accessible and rewarding gaming interaction for all to enjoy. In this
new style of play, users are given the option to choose Advanced or
Family Play when entering a game. Advanced users take complete control
of all aspects of gameplay, while players who choose Family Play are
given control of key actions on the Wii Remote™ - such as passing,
snapping, and kicking - while letting the game's AI control player
movement.
Voting for the NCAA Football 09 Wii Cover Mascot Challenge will
start on Thursday, February 14. By visiting www.ncaafootball09.com
fans can cast one vote per day for their favorite college mascot until
the contest closes on Thursday, March 6. The winning school's mascot
will be announced March 14 on the NCAA Football 09 website.
NCAA Football 09 for the Nintendo Wii and PSP™
(PlayStation®Portable) handheld entertainment system are produced by
the Fusion development team at EA Canada in partnership with EA
Tiburon. NCAA Football 09 for the PLAYSTATION 2 and PLAYSTATION 3
computer entertainment system, Xbox 360 video game system from
Microsoft gaming console are developed by EA Tiburon located in
Orlando, Florida. For more information about NCAA Football 09 please
visit www.ncaafootball09.com.
EA SPORTS is the leading interactive sports software brand in the
world, with top-selling titles and franchises including Madden NFL
Football, FIFA Soccer, NHL hockey, NBA LIVE basketball, NCAA Football,
Tiger Woods PGA TOUR and NASCAR racing.
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City,
California, is the world's leading interactive entertainment software
company. Founded in 1982, the company develops, publishes, and
distributes interactive software worldwide for video game systems,
personal computers, cellular handsets and the Internet. Electronic
Arts markets its products under four brand names: EA SPORTS™,
EA™, EA SPORTS BIG™ and POGO™. In fiscal 2007, EA posted
revenue of $3.09 billion and had 24 titles that sold more than one
million copies. EA's homepage and online game site is www.ea.com. More
information about EA's products and full text of press releases can be
found on the Internet at http://info.ea.com.
EA, EA SPORTS, EA SPORTS BIG and POGO are trademarks or registered
trademarks of Electronic Arts Inc. in the U. S. and/or other
countries. John Madden NFL, FIFA, NHL, NBA, NCAA, Tiger Woods PGA TOUR
and NASCAR are trademarks of their respective owners and used with
permission. PLAYSTATION, PlayStation and PSP are registered trademarks
of Sony Computer Entertainment Inc. Microsoft, Xbox and Xbox 360 are
trademarks of the Microsoft group of companies.
About the NCAA
The NCAA is a membership-led nonprofit association of colleges and
universities committed to supporting academic and athletic
opportunities for more than 380,000 student-athletes at more than
1,000 member colleges and universities. Each year, more than 49,000
student-athletes compete in NCAA Championships in Division I, II and
III sports. For more information, go to www.ncaa.org.
About The Collegiate Licensing Company
The Collegiate Licensing Company is the oldest and largest
collegiate licensing agency in the nation. CLC currently represents
more than 200 colleges, universities, bowl games, athletic
conferences, The Heisman Trophy, and the NCAA (including the Men's and
Women's Final Four, the College World Series, and all NCAA
Championships). Headquartered in Atlanta, CLC is a full-service
licensing representative, which employs a staff of more than 80
licensing professionals who provide
About NCAA Football
NCAA Football (NCAA Football USA, Inc.) is a coalition of the
American Football Coaches Association (AFCA), the Collegiate
Commissioners Association (CCA), the National Association of
Collegiate Directors of Athletics (NACDA) and the National Collegiate
Athletic Association (NCAA) that serves as the collective voice to
promote college football.
CONTACT: Electronic Arts Inc.
Jennica Pearson, 407-386-5179
PR Coordinator
JPearson@ea.com
or
Tyrone Miller, 407-386-4905
SR. PR Manager
TMiller@ea.com
SOURCE: Electronic Arts Inc.