Tetris Blockout Delivers a 3-D Twist to the Acclaimed Tetris Game
LOS ANGELES, Feb 19, 2008 (BUSINESS WIRE) -- EA Mobile™, a division of EA's Casual Entertainment Label,
today announced the availability of Tetris® Blockout™, an
innovative new addition to the popular Tetris® franchise. According
to Nielsen Mobile, Tetris was the most downloaded mobile game in 2007,
and Tetris Blockout will continue the legacy as the newest addition to
EA's robust lineup of Tetris titles, which includes Tetris, a
multiplayer version of Tetris, and Tetris® Mania. The goal is still
to clear planes as fast as possible, but now the falling blocks must
be rotated and placed into a dynamic three-dimensional playing field.
"Tetris has been hugely successful on handheld devices since the
game was first introduced over 20 years ago," said Travis Boatman, VP
Worldwide Studios, EA Mobile. "Recent advancements in mobile phones,
which include improved graphics and processing speeds, have allowed us
to create a fun, new version of the game with Tetris Blockout. We've
retained all the thrills and immersive gameplay of the original and
added a fresh twist."
Players must use strategic skills as they rotate and place falling
blocks into the 3-D playing field, clearing planes as fast as they
can. Earn points for each plane cleared, and gain extra bonuses by
clearing multiple planes at once. Tetris Blockout features three
different play modes - classic Marathon, 20 Planes and race-the-clock
Ultra. With vivid, colorful graphics, and adjustable difficulty
levels, Tetris Blockout delivers great entertainment for all, from
newcomers to Tetris mavens.
Tetris Blockout continues EA's strong track record of creating and
distributing compelling, fun, and easy-to-play games for players to
enjoy on their mobile phones. Tetris Blockout is now available on
major wireless carriers throughout North America and Europe. For more
information on carrier availability and pricing, please visit
www.eamobile.com.
About Electronic Arts
Electronic Arts Inc. (NASDAQ:ERTS), headquartered in Redwood City,
California, is the world's leading interactive entertainment software
company. Founded in 1982, the company develops, publishes, and
distributes interactive software worldwide for video game systems,
personal computers, cellular handsets and the Internet. Electronic
Arts markets its products under four brand names: EA SPORTS™,
EA™, EA SPORTS BIG™ and POGO™. In fiscal 2007, EA posted
revenue of $3.09 billion and had 24 titles that sold more than one
million copies. EA's homepage and online game site is www.ea.com. More
information about EA's products and full text of press releases can be
found on the Internet at http://info.ea.com.
EA, EA SPORTS, EA SPORTS BIG, EA Mobile, and POGO are trademarks
or registered trademarks of Electronic Arts Inc. in the U.S. and/or
other countries. Tetris is a registered trademark of Tetris Holding,
LLC and sub-licensed to Electronic Arts Inc. Blockout™ is a
trademark of Kadon Enterprises, Inc. and used with permission.
SOURCE: Electronic Arts Inc.
EA Casual Entertainment
Trudy Muller, 650-628-2926
tmuller@ea.com
or
Sparkpr for EA Mobile
Matt Marquess, 415-321-1874
matt@sparkpr.com