Video Game Product Line Delivers Entertaining Story-Driven Experiences Tailored Especially for Casual Laptop Play
REDWOOD CITY, Calif.--(BUSINESS WIRE)--June 15, 2007--Electronic
Arts Inc. (NASDAQ:ERTS) announced today that The Sims™ Pet Stories
for the PC has arrived on retail shelves. Featuring engaging
characters and easy-to-play storylines that are sure to entertain both
new and experienced players, The Sims Pet Stories is the latest game
from The Sims Stories, a series of casual laptop games from EA's The
Sims franchise. The Sims Stories line allows fans to get creative and
stay connected by keeping in touch with friends by using IM and email
-- even playing the game in its own window!
Based on The Sims 2 Pets, which has sold more than 5 million units
worldwide, The Sims Pet Stories is the second release in The Sims
Stories product line. Featuring an easy-to-play, directed Story Mode,
fans can play two uniquely different stories that follow the lives of
Alice and Stephen, two exciting characters who learn, for better or
worse, that pets truly have personalities of their own!
A comedic plot centered on engaging characters guides players
through twelve chapters of each story. Players can take their Sims
through unique and entertaining storylines filled with humor, mischief
and heroic twists. Play Alice, who is about to have her home
re-possessed by the rich and ruthless land owner, Diane DeBore. Will
her dog, Sam, come through and win not only the local Dog Show, but
also the cash prize that will save their home? Consider the
alternative, how will Stephen, the highly-predictable executive chef,
react when his bachelor life is turned upside down by his cousin's
spoiled cat, Diva? Players can discover these answers and more, or
enjoy classic open-ended Sims gameplay.
"The Sims Pet Stories is a wonderful way to enjoy a good long
fiction over the summer," said Rod Humble, Vice President Head of
Studio for The Sims Division. "What makes The Sims Pet Stories so
enjoyable is that it also comes with the full Sims experience as well,
so you can enjoy the deep plot of the original game and then play the
characters lives afterwards, go off on your own path at any time or
simply make up your own Sims and live a life in the game. The game is
also tailored to run well on laptops so it makes the ideal beach or
vacation experience!"
An entertainment phenomenon, The Sims games have been translated
into 22 languages and sold more than 90M games around the world --
that's more than enough to give a game to every single person in the
UK or two to every man, woman and child in Canada! The Sims popularity
is due, in part, to The Sims appeal outside the traditional gaming
audience; more than half of The Sims players are female.
Designed for casual laptop play, The Sims Stories are accessible
and fun for everyone.
The Sims Stories line of products -- all of which are rated T
(Teen) -- are standalone entertainment experiences that do not require
companion games from The Sims library -- just load onto your laptop or
desktop and play! The Sims Life Stories launched in February 2007 and
The Sims Castaway Stories is scheduled to ship in winter 2008.
About The Sims™ Pet Stories
The Sims Pet Stories is the second release in an all-new product
line, The Sims Stories. Play through all the great moments of your
Sim's life in this easy-to-play game designed especially for casual
laptop play. Also Coming Soon to The Sims Stories line in winter of
2008: The Sims Castaway Stories allows players to make a new life for
their Sims in an unexplored island paradise. All releases in The Sims
Stories line offer two fun ways to play, directed Story mode and
open-ended Classic mode, and are designed with controls that allow you
play even when you're on the go! For more information check out
www.TheSimsStories.com.
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City,
California, is the world's leading interactive entertainment software
company. Founded in 1982, the company develops, publishes, and
distributes interactive software worldwide for video game systems,
personal computers, cellular handsets and the Internet. Electronic
Arts markets its products under four brand names: EA SPORTS™,
EA™, EA SPORTS BIG™ and POGO™. In fiscal 2007, EA posted
revenue of $3.09 billion and had 24 titles that sold more than one
million copies. EA's homepage and online game site is www.ea.com. More
information about EA's products and full text of press releases can be
found on the Internet at http://info.ea.com.
Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, POGO and The Sims
are trademarks or registered trademarks of Electronic Arts Inc. in the
U.S. and/or other countries. Mac is a registered trademark of Apple
Computer, Inc.
CONTACT:
Electronic Arts Inc.
Amanda Taggart, Sr. Publicist, 650-628-2729
ataggart@ea.com
SOURCE: Electronic Arts Inc.