Critically-Acclaimed Command & Conquer Franchise Caters to Fans with Dedicated Programming
LOS ANGELES--(BUSINESS WIRE)--Aug. 10, 2007--Electronic Arts Inc.
(NASDAQ:ERTS) today announced the next evolution in the Command &
Conquer™ universe - the launch of a new, dedicated online
programming channel for Command & Conquer fans. The flagship show,
BattleCast™ PrimeTime, is a unique program that offers a sportscast
look and feel for featured fan multiplayer matches, including expert
commentary. The new channel and its original programming are being
developed at EA Los Angeles, home to the genre-defining Command &
Conquer series. Dedicated solely to Command & Conquer, BattleCast
PrimeTime will debut on Tuesday, August 14 on the official Command &
Conquer website http://www.commandandconquer.com/.
BattleCast PrimeTime is the ultimate forum for Command & Conquer 3
Tiberium Wars™ players. Here, advanced players can show off their
skills to the world, while newcomers can observe, study, and learn
from the best players. Matches will be broken down and analyzed by the
people who designed the game. Led by a host and co-host, the show will
feature numerous segments including:
-- Epic multiplayer match highlights and detailed profiles of
each of the fans playing in the featured matches
-- Exclusive interviews with Command & Conquer development team
members
-- News updates surrounding key community events
-- Celebrity guest appearances including Joe Kucan, the actor who
originated the role of the infamous Kane in the Command &
Conquer series
BattleCast PrimeTime will premiere on Tuesday, August 14 on the
official Command & Conquer website
(http://www.commandandconquer.com/). Additional programming will be
announced at a later date. Program stills and other images can be
found at www.info.ea.com.
About Command & Conquer 3 Tiberium Wars
Command & Conquer™, the groundbreaking series that put the
Real-time Strategy (RTS) genre on the map, returns in full force in
2007 with Command & Conquer 3 Tiberium Wars™. The next chapter
takes the popular series back to its roots in the Tiberium Universe
and features the fast, fluid gameplay that Command & Conquer is known
for and a gripping story that will redefine storytelling in RTS games.
Command & Conquer 3 Tiberium Wars is available for the Xbox 360™
video game and entertainment system and PC at a US MSRP of $49.99. The
game is rated "T" (Teen) by the ESRB and 16+ by PEGI and the USK. For
more information about Command & Conquer 3 Tiberium Wars or the
Command & Conquer series, please visit the official site at
www.CommandAndConquer.com.
About Command & Conquer
The Command & Conquer franchise celebrates its 12th anniversary
this month. The groundbreaking franchise was one of the first to
introduce players to the modern RTS genre, has spawned over a dozen PC
titles, and ranks in the top 5 best-selling PC franchises of all-time
according to the NPD Group. Additionally, Command & Conquer Red
Alert™ 2 and Command & Conquer Generals were the number one
best-selling* PC RTS titles in 2000 and 2003 respectively.
Collectively, the series has sold over 25 million units worldwide to
date. The demo release for Command & Conquer 3 Tiberium Wars reached
an amazing 1 million downloads in its first week. The franchise boasts
one of the largest and most active fan communities in the world. For
more information on Command & Conquer series, please visit
www.CommandAndConquer.EA.com.
* According to NPD Group
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City,
California, is the world's leading interactive entertainment software
company. Founded in 1982, the company develops, publishes, and
distributes interactive software worldwide for video game systems,
personal computers, cellular handsets and the Internet. Electronic
Arts markets its products under four brand names: EA SPORTS™,
EA™, EA SPORTS BIG™ and POGO™. In fiscal 2007, EA posted
revenue of $3.09 billion and had 24 titles that sold more than one
million copies. EA's homepage and online game site is www.ea.com. More
information about EA's products and full text of press releases can be
found on the Internet at http://info.ea.com.
Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, POGO, Command &
Conquer, Command & Conquer 3 Tiberium Wars, BattleCast, and Command &
Conquer Red Alert are trademarks or registered trademarks of
Electronic Arts Inc. in the U.S. and/or other countries. Microsoft,
Xbox, and Xbox 360 are trademarks of the Microsoft group of companies.
All other trademarks are the property of their respective owners.
CONTACT: EA Los Angeles
Brooke Cahalane, Public Relations Manager, 310-754-7312
bcahalane@ea.com
Palmira Farrow, Public Relations, 310-754-7189
pfarrow@ea.com
SOURCE: Electronic Arts Inc.