EA's Giant Casual Gaming Site POGO.com Launches the Web's First Connected Downloadable Game 'The Poppit! Show'
REDWOOD CITY, Calif.--(BUSINESS WIRE)--Nov. 7, 2006--Electronic
Arts' (NASDAQ:ERTS) Pogo.com™, the #1 casual gaming destination
online, is launching the first connected, downloadable game, The
Poppit!™ Show, a fun-filled game show version of the #1 POGO™
puzzle game, Poppit!™. The Poppit! Show is a one-of-a-kind game
that has players popping their way to prizes(1)... online or offline.
This easy-to-download game features rich graphics, access to a
thriving POGO community of friends and competitors and all the fun of
the original Poppit! game. More than 1 million users have been playing
Poppit! each month since June 2005 and in the past year, POGO players
have spent more than 7 billion minutes playing Poppit! with an average
game session lasting over an hour! The Poppit! Show is available now
at www.pogo.com for $19.95.
"After seeing the phenomenal popularity of Poppit!, we wanted to
be the first to offer players the option to enjoy the community
features of Pogo.com with an enhanced version of our most popular
game," said Andrew Pedersen, executive producer and vice president,
Pogo.com. "Pogo.com continues to lead the casual gaming marketplace
with innovative new ways to play games both online and offline."
The Poppit! Show is an easy-to-learn, engaging, challenging puzzle
game. Players release all the prizes(1) to win the game. Gamers can
play either offline or connected where they can take advantage of
special bonus features such as chat and player ranks.
The Poppit!™ Show features classic game mode, seven TV themes
and three difficulty levels for endless hours of puzzle-popping fun
delivered with high-resolution full-screen graphics. Adding to the
fun, players can select an avatar, while Club Pogo™ members can
display rank badges in online badge albums and unlock exclusive mini
outfits and accessories.
About Pogo.com™
Pogo.com is the #1 online destination for casual gaming. Boasting
a wide variety of more than 75 free online games including puzzle,
word, casino, classic card and board, Pogo.com features both
single-player and multiplayer games. The site also offers players an
easy-to-use chat feature where millions of people talk about their
favorite games, best scores, or simply share stories about their
lives. With an average of 15.8 million users a month, Pogo.com is
known for its thriving online community of players who forge life-long
friendships through the site. While playing online, Pogo.com players
can win(1) thousands of dollars in jackpots or cash drawings by
redeeming tokens collected on the site, signing up for the Pogo.com
newsletter and collecting bonus token giveaways.
Club Pogo, the site's premium service, offers 30 exclusive games
and special VIP services to members including ad-free gameplay and
enhanced community features. Club Pogo currently has over 1.3 million
subscribers.
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City,
California, is the world's leading interactive entertainment software
company. Founded in 1982, the company develops, publishes and
distributes interactive software worldwide for video game systems,
personal computers and the Internet. Electronic Arts markets its
products under four brand names: EA SPORTS™, EA™, EA SPORTS
BIG™ and POGO™. In fiscal 2006, EA posted revenue of $2.95
billion and had 27 titles that sold more than 1 million copies. EA's
homepage and online game site is www.ea.com. More information about
EA's products and full text of press releases can be found on the
Internet at http://info.ea.com.
EA, Electronic Arts, EA SPORTS, EA SPORTS BIG, POGO, Club Pogo,
Pogo.com and Poppit! are trademarks, registered trademarks or service
marks of Electronic Arts Inc. in the U.S and/or other countries.
SOURCE: Electronic Arts Inc.