We Inspire the World to Play

Laura Miele

Laura Miele, President of EA Entertainment, Technology & Central Development

Laura Miele is President of EA Entertainment, Technology & Central Development, where she leads EA’s portfolio of licensed and owned IP, along with the company’s central development services and CTO organizations. She is a seasoned technology and media executive with 25+ years of leadership across development, marketing, commercial, and data/analytics in the operation and strategic guidance of interactive entertainment.

Laura has a proven track record of inspiring and developing creative teams at scale, delivering business results, and leading transformational change. Her passion for games, pop-culture, and storytelling, along with her extensive relationships with strategic partners has seen her drive long-term growth across the business. She has played a key role in the successful execution of several complex structural transformations at EA over the past decade, including leading the company’s transformation to digital delivery, expanding into new consumer demographics, and actively growing EA’s player network. She also has broad international experience overseeing commercial, creative, and central technology teams in European, North American, LATAM, China, and Greater AsiaPac markets.

Prior to taking on the role of President of EA Entertainment in 2023, Laura served as COO. Laura has also served as Chief Studios Officer and executive vice president of Global Publishing, overseeing publishing and customer experience, and senior vice president of Global Marketing. In 2013, she was named General Manager of the Star Wars business, where she spearheaded EA's Star Wars partnership with Lucasfilm Ltd. and Disney and worked to develop a long-term vision for the collaboration and nurture a dedicated fanbase and engaged community.

Laura is passionate about increasing the number of opportunities for women and underrepresented talent throughout the entertainment industry and ensuring the games EA makes represent the diversity of our global players. She founded the EA Women’s Ultimate Team ERG to promote gender diversity and equity inside and outside the organization. She also created and championed an inclusive design framework, which includes a core set of filters designed to challenge our thinking and help creators develop more inclusive characters and stories throughout the game development process.

She has been recognized on AdAge’s “Women to Watch” and “30 Most Powerful Women in Sports” lists, San Francisco Business Times “Most Influential Women in Business,” and the Variety500, an index of the 500 most influential business leaders shaping the global media industry.

In 2022, Laura was appointed as a Governor of the British Film Institute. She is a member of Fast Company’s Impact Council, the Paley Media Council, and the NAACP Entertainment Advocacy Council, an Advisory Board Member for The Game Awards, and previously served on the board of the Silicon Valley Community Foundation.